If you’ve been in the world of digital marketing, you’ve most likely at least become aware of ClickFunnels, the landing page home builder that’s pioneering online sales funnels. In this ClickFunnels Review, we go deep into the good and bad to determine if ClickFunnels is a legitimate company marketing software worth trying, or simply overhyped.
ClickFunnels has actually made a quite huge name for itself since it started, turning into one of the largest marketing SaaS (Software as a Service) business around. I expect it’s not a surprise that people love ClickFunnels because it’s all about making its users cash. More specifically, it’s about giving businesses software application that assists them turn their site visitors into customers. It’s no wonder ClickFunnels has grown so much in such a short period of time.
There is no denying it’s popular, but does that imply it’s worth it? Just how much can we trust the crowd on this one? It appears it’s simply another website and/or landing page contractor, so what sets it apart and should you include it to your marketing stack?
In this ClickFunnels review, I’ll go through the essence of ClickFunnels– what it is, the positives and negatives, the functions, client service, and so on. I’m basing this review on my own experience utilizing ClickFunnels’ StartUp strategy, which comes with the core ClickFunnels features and lots of other bells and whistles. I’ll also provide a nod towards other reviews I’ve seen, as not every user will concur with me on the final decision.
Regardless of whether you select to use it or not, it’s an important gamer anybody in e-commerce and online marketing must recognize with. Before you leap in, what’s our score? I’ll put it at a solid 4 stars. With some downsides, it’s definitely good. Keep checking out to find out why!
ClickFunnels Review Overview
Here’s a short selection of ClickFunnels’ review high point– keep an eye out for these in this article.
ClickFunnels is a good landing page home builder, with an easy drag-and-drop editor
Simple and ample integrations that enable you to catch emails and take payments best inside ClickFunnels
Built with A/B testing capabilities
Easy to learn and use
Focused on making its users more money
They offer a 2 week totally free trial
Go to the Clickfunnels site here.
What is ClickFunnels?
ClickFunnels launched back in 2014, however in just three years it’s been, in the words of Forbes, “silently changing the internet marketing market.” Here’s the gist of ClickFunnels: It makes it easier for companies and entrepreneurs to sell stuff online using otherwise complicated marketing technology, called sales funnels (more on those in a second).
The creator of ClickFunnels, Russell Brunson, is as well-known as his creation, and for good factor. He’s succeeded, not only from ClickFunnels, however other marketing experiences. He played around with email marketing for a while, and ultimately began to master sales funnels.
Russell Brunson is the bestselling author of DotCom Secrets and Expert Secrets, 2 books that his fans rave about and that guide people through his marketing approaches. You can pick up Dotcom Secrets on Amazon here (with over 400 reviews) or totally free on his website here. Get Expert Secrets from Amazon here or complimentary on his website here.
ClickFunnels began as a method to assist Brunson and his team produce funnels quicker for various ventures, as establishing funnels would typically take weeks. Nevertheless, they quickly realized their development would work to others and had terrific potential as an item.
What Are Funnels? How Sales Funnels Work
Prior to continuing with this ClickFunnels Review, let’s clarify what a marketing funnel is. In marketing, it’s a procedure that takes people who don’t understand you and turns them into consumers, aka a marketing funnel. In e-commerce, a sales funnel is a series of actions created to direct a website visitor to the checkout page.
Action 1: Imagine a funnel. Step 2: Imagine this funnel is in truth a metaphor, and rather of actual components to put down the funnel, you have metaphorical ingredients you call web traffic or website visitors.
That still doesn’t turn many of your visitors into customers. In a physical shop, that’s like individuals strolling into your shop but not knowing where the sales register is, so they leave the store without buying anything. In a physical shop, you can talk your customers into purchasing something.
In a digital store, you might be a little bit more distant from your visitors. This is where your funnel is available in– it’s created to appeal to your customers’ through concepts of psychology. The funnel works step-by-step, bring traffic in better and more detailed up until visitors end up at a payment page.
If you think this sounds cool, you’re right– it’s become a substantial deal for online marketing. Russell Brunson didn’t just get rich by offering ClickFunnels technology, but by utilizing it too.
Pros– ClickFunnels Review
I’ve got some good news: ClickFunnels does its job!
ClickFunnels is planned to save you energy and time– to do what otherwise requires a great deal of technological efficiency and/or an array of third party applications. In this regard, ClickFunnels prospers.
Makes You Money
One of the best aspects of ClickFunnels is its focus on making money for the user. They make it very simple to make your account, put up your material, and start taking payments. Plus, it’s quite easy to select everything up– it’ll most likely take you a couple hours to determine the majority of what you need, max.
Drag and Drop Builder
Their page builder is a quite crucial feature, and they’ve pulled it off well. When you get used to it, it’s a simple to use drag and drop builder.
Integrated in A/B screening is great too. All you have to do is replicate a page, make your changes, and choose the amounts of your traffic you wish to see version A or B.
Great choice of Integrations
I believe ClickFunnels deals with API integrations pretty well. Email autoresponders and payment processors aren’t excessive of a sweat– they work dependably and are simple to handle.
You’ll likewise find a handy WordPress plugin that lets you include ClickFunnels pages to your WordPress site. It saves a great deal of time and is much less of an inconvenience than working between ClickFunnels and WordPress without a plugin. The Clickfunnels WordPress plugin is also rated a strong 4.4 stars in the WordPress plugin repository, with over 20,000 active installations.
All in one
In general, it’s terrific to have things so centralized: I can construct my landing pages, create types and order forms, and set off emails all from one platform.
All of this truly does save you money and time, resources you ‘d otherwise require to spend on developers, CSS, hosting setups, and so on.
You can rest assured the lower-tiered account is a good investment– what you’re permitted a StartUp account is quite good. If you have more than 20,000 visitors and require over 100 pages, the full suite may not be excessive to ask.
ClickFunnels is not perfect, but it does a fantastic job of product packaging excellent tools together and making them accessible. It arguably conserves most users a headache they ‘d have if they tried to handle funnels another method.
Cons– Clickfunnels Review
I’ve got some bad news: even though ClickFunnels is overall strong, it has several areas that require work.
A small disadvantage is the rate. There are just 2 prices alternatives, at either $97 a month or $297 a month. In the grand plan of things, this is not a big disadvantage, simply another investment in your business, and like I’ve said, you get a good plan for it.
Uninspired Customer Service
Beyond that, consumer support is iffy at finest. In my experience, they’ve been fine with fundamental questions, but if you ask more difficult things, specifically about more advanced functions, they won’t be very practical.
Cult-like user base and software application too reliant on Founder
This is not an unbiased criticism of their item however I take a minor problem with their marketing that I believe is worth pointing out in this ClickFunnels Review.
If you get drawn into one of their funnels, it’s difficult to escape the hype surrounding it. They have a fantastic marketing for sure. However, from a user experience point of view, it can get meddlesome. As soon as you register for the software, you can try to take a look at the objective features of the software and integrate it into your own workflow, or you’ll be lost and forced to learn Russell Brunson’s marketing techniques.
This suggests you’ll discover yourself purchasing online courses, books, participating in seminars, and getting sucked into the ClickFunnels “Cult-ure”. ClickFunnels has actually assisted people do terrific things, but it’s likewise assisted proliferate quick abundant plans, online courses, saturation of coaches and professionals, and other spammy internet online marketer things.
All of us know the creator is a marketing wizard, however so much of the product is connected to his brand and his approach. As much as I appreciate the landing page builder, everything around it seems like an extension of Brunson’s platform.
Sometimes it’s hard to not get the sensation that ClickFunnels spends more resources on self-promotion than necessary, particularly when some elements of their product (i.e., customer support) can still utilize some work.
This one isn’t on ClickFunnels however more on the community. While you have the ability to personalize extensively within ClickFunnels, many individuals utilize similar styles. Thinking about the popularity of ClickFunnels, this has actually caused a big amount of ClickFunnel-y looks floating around. Diversity is necessary.
Software Outages and Bugs
Every once in a while, ClickFunnels will go down or experience some mistakes. Though this really doesn’t take place frequently, there’s little you can do but wait. If you’re investing a lot in marketing or driving traffic to your funnels and a ClickFunnels’ glitch brings your pages down for even a couple of hours, you can potentially lose a lot of cash.
It’s likewise difficult to understand when your pages are working or not, unless you constantly check or wait till you speak with angry clients. Disallowing uptime, I likewise handle some problems when I clone pages using the HTML publishing choice.
User experience modifications … a lot
The dashboard modifications frequently, the circulation of developing new pages and funnels modifications, a button will walk around, prices choices modification, etc– and it seems ClickFunnels is still figuring things out.
I like consistency in my software application, particularly if it’s a service solution.
Finally, a criticism I’ve heard but do not rather agree with personally: it’s too simple, and too expensive for its simpleness. These criticisms tend to describe diy methods which can be less expensive upfront and yield more control over handling specific details. Nevertheless, for less skilled users who are generally looking for efficiency and an easy to use bundle of tools, I wouldn’t highlight this too strongly.
ClickFunnels Pricing – How much is Clickfunnels?
ClickFunnels has 2 pricing plans– StartUp and ClickFunnels Platinum Suite, alternatively known as ClickFunnels and Full Suite– and even StartUp begins on the pricier side. If you pay annually instead of month-to-month, you get two months free ($ 997 for ClickFunnels and $2,997 for Full Suite).
Well, some would state so, and I can see why– specifically if you compare to LeadPages, a comparable (overlapping, but certainly not similar) service which begins at $25 a month. It is crucial to keep in mind ClickFunnels’ primary service is to make funnels more efficient, and it does a quite excellent task.
The main differences between an entry level account and a premium account are as follows: StartUp gets the primary service, the funnel-builder, with some constraints on the amount of pages (100 ), sees (20,000), custom-made domains (3 ), and only a few of the full list of functions.
Both strategies have unrestricted contacts, unlimited members, all advanced funnels, A/B split tests, and a few other commonness.
ClickFunnels Platinum/Full Suite has a full list of functions, including the following: one-time payments (this is a Backpack feature that lets you identify a product as a one-time payment item for your payment entrances); subscription plans (another Backpack feature, however unlike one-time payments, this lets your consumers pay for a membership service); 3 SMTP integrations (StartUp has 1); unlimited funnels, pages, sees, and custom domains; concern assistance and design template requests; in addition to Follow-Up Funnels, FunnelFlix Training and Backpack.
If you’re confused with CLickFunnels Platinum/ Full Suite, do not stress, it is confusing. This part I believe ClickFunnels could truly clean up. We’ll go into more information in the following section of this ClickFunnels review.
ClickFunnels. Full Suite, on the other hand, packages the cornerstone tool ClickFunnels with 3 other services– Follow-Up Funnels, FunnelFlix Training and Backpack– and also gives you the full set of ClickFunnels functions.
Functions Overview– Clickfunnels Review
How are ClickFunnels’ features overall? I think they’re solid and you get whatever you require. They’re largely user-friendly and provide you an excellent quantity of control. The template editor and integration management system are fine examples of this and are very crucial functions, so I’ll be providing separate sections.
A/B split screening is a smaller feature, however absolutely a noteworthy one.
If you replicate a page and make changes to the copy, the split test basically lets you choose what percentages of your traffic you want to see per page, letting you test conversion rates very smoothly. It’s an excellent function and really easy to use.
I likewise think ClickFunnels is general flexible and uncomplicated for other settings, like your account details or combinations. Perhaps extremely tech literate individuals would discover them restrictive (a typical theme among some criticisms), but as the service is expected to be easy to use, I thought the basic functions were respectable.
There are several types of offered pre-made funnels, oriented to different kinds of services, and you can obviously develop your own funnel from scratch too.
Follow-Up Funnels and Backpack
I’ll just take a minute in this Clickfunnels Review to speak about Full Suite. In my viewpoint, Full Suite is three products being packaged together as one: ClickFunnels, Follow-Up Funnels, and Backpack.
The primary objective of Follow-Up Funnels is clever analytics that result in wise auto-responding, but the auto-responding includes snail mail as well as email, and a few other goodies. Along with Follow-Up Funnels comes Backpack (previously Backpack CRM), a tool supposed to make managing an affiliate program much easier and more effective.
Are these features, or separate products? Follow-Up Funnels sounds a bit like ClickFunnels trying to sell an undecided e-mail auto-responder to me, however maybe I’m simply negative. In any case, it makes Full Suite a bit complicated and gets rid of the coherency you get with the original ClickFunnels.
Check out the full list of StartUp features
- 20 funnels
- 100 pages
- 20,000 visitors
- unlimited contacts
- 3 custom domains
- A/B split tests
- Email integrations
- Optin funnels
- All advanced funnels
- Sales funnels
- Membership funnels
- Unlimited members
- Auto webinar funnels
- Hangout funnels
- Order pages
- Upsell pages
- Downsale pages
- Share your funnels
- 1 SMPTP integration
- 1 billing integration per type
Clickfunnels Review– Page Builder
This is most likely ClickFunnels’ highlight, so I wished to devote unique attention to it. I believe a big part of why I gave ClickFunnels a high score has to do with it being an actually solid landing page builder. ClickFunnels ranges itself from page building software application and markets its funnel technique, however reality be told, I utilize it primarily for this landing page home builder.
Anyhow, there is quite an array of templates with good designs, though as you might expect, just the design templates developed by ClickFunnels are totally free. Templates are organized by funnel type, so poking around isn’t too difficult.
You can also conserve certain templates and make individual page design templates, and it’s pretty easy to discover them. As you can see, you can toggle with basic settings and open in the editor.
When you open your pages in the editor, you’ll basically be working with a drag and drop home builder. It’s a bit more complex than some other light page home builders, however it’s still easy to use.
The editor uses a page structure with 4 main parts: areas, rows, columns, and elements. You can have multiple areas per page. Elements are the dynamic bits that go inside columns and make your page interactive to its visitors.
It may sound complex, however it’s quite simple to get the hang of. Whatever is color-coded– for example, in the above screenshot, the choice is a light green box due to the fact that it’s a section, however if I was hovering over a component, it would be orange.
A little criticism I’ve heard (but do not have personally) on the builder is how grid-like it is– you have to work within those columns and rows. I personally do not think this is a substantial concern and the builder gives you enough manage without sacrificing ease of use, however it might be worth a mention.
In general, I like the page home builder a lot. It makes designing your landing page really easy, and it serves ClickFunnels’ objective: to make it simpler for you to make money online.
Combinations are exactly what they sound like: other marketing tools you incorporate into the ClickFunnels software application. There are a few different types of integrations you can include to your ClickFunnels account: email, webinar, SMS/text, and actions.
ClickFunnels has many significant partners you can contribute to your integrations easily. Here’s a complete list:
- Active Campaign
- Constant Contact
- GVO PureLeverage
- HTML Form
- Mad Mimi
- Webinar Jam Studio
If you go to your combinations section, you can look for these or just click the search bar, and they’ll show up. It’s quite obvious, just click the one you desire and include it.
The process for handling combinations is also simple, though you may have to inspect your 3rd party software application’s documentation to find exactly what ClickFunnels needs. In general, you’ll find the process quite basic. Combinations are a little more technical conceptually than some features, such as the page home builder, so it’s much appreciated to have a really basic method of adding and handling integrations.
Payment entrances get incorporated and on other software platforms are simply called combinations, however on ClickFunnels they get a section separate from combinations. They might also be known to ClickFunnels as billing integrations.
A list of the payment gateways you can add:
- Blue Snap
- Easy Pay Direct
Handling all of these combinations is quite simple– as long as you’re all set up with whatever tool you are trying to integrate with, you should not have any issues adding it to ClickFunnels. In my experience, these combinations normally run efficiently and you do not require to worry much about them.
Ease of Use– ClickFunnels Review
If you have not chosen it up by now, ClickFunnels’ main sell is its ease of use– as their ad states, “Don’t waste any more time with ‘tech people!'” As I’ve said in this ClickFunnels evaluation, the main service ClickFunnels provides is supplying tools that enable the less skilled to conserve money and time. That holding true, assessing ease of use is quite important.
Short answer: It’s easy to use, but you should still have some experience.
Longer response: For a first-timer, it may be a bit overwhelming– and by first-timer, I imply new to the world of e-commerce and marketing– however the discovering curve is far from difficult. For many people, I would state the learning curve would be simply a couple hours max. If you’re truly behind, pick up Russell Brunson’s books discussed previously in the evaluation.
Anyway, ClickFunnels is certainly simpler than producing funnels by yourself. They have a fair amount of documents, and it might not be best, but it appears to me like many questions need to be covered, and you can constantly call a customer service representative if it pertains to it.
All of that aside, some parts of ClickFunnels are quite easy to get a hang of. The core functions of ClickFunnels– the real funnels– are relatively simple to handle. A cohesive menu makes it simple to browse to all parts of your funnel handling procedure, from selecting design templates to the drag and drop editor.
Some settings concerning email integrations or payment processors will require a little understanding, but it’s nowhere near the quantity of understanding you would need to actually code the funnels– it’s stuff you can determine by Googling around or visiting the docs center.
Eventually, ClickFunnels is not mind-blowingly simple, but it is overall structured with an intuitive user-interface. They do tend to change things frequently, however it probably won’t suffice to significantly hinder you.
We offer it a 4 out of 5 in ease of use. It integrates choice and customizability with convenience, and while I would recommend all prospective users get in with some fundamental technological literacy, it basically succeeds where user-friendliness is concerned.
Who is ClickFunnels for?
Who actually stands to benefit the most from ClickFunnels? Broadly speaking, small businesses and start-ups (speaking from experience here) will get the most utilize out of it. There are naturally variations in funnel types that appeal to some organisations more than others.
Professional, speakers, coaches, expert service companies, individuals specifically in e-commerce or network marketing, and even those providing B2B services would probably be most healthy for ClickFunnels. ClickFunnels in general does well with those using more imaginative items or independent ventures.
Of course, you can always start from a blank funnel, and I do not think you need to decide if ClickFunnels is right for you or not based simply on their default funnel types. If you’re a smaller sized service, okay with the price, and you require to make your traffic work for you much better, I doubt you ‘d be squandering your cash or time with ClickFunnels. I would especially recommend it to anybody who wishes to maintain a better landing page.
Customer Support– ClickFunnels Review
ClickFunnels’ customer support is a location that includes some subtleties. I commend ClickFunnels for having decent documents on-site. I believe their documentation is just barely industry-standard for SaaS companies, but still enough. Their docs page has a series of categories, each with their own short articles. It may be easy, but content-wise it’s not too shabby.
As for the direct client service, they have a chat function inside the dashboard after you log in, however I’m not too happy with it. They’ve normally been handy for easy concerns and standard troubleshooting … however when I’ve had more advanced concerns, I’ve found them pretty unhelpful. With one particular HTML publishing question, they took three months to return to me. Already, I figured out a workaround. A lot of users will not need that type of assistance and to be sincere, a lot of SaaS companies do not offer that level of assistance. So I provide ClickFunnels congratulations for trying.
In addition, I’ve observed a consistency amongst evaluations pointing out bad experiences with client service. When he called consumer service, he found they were apathetic and unhelpful.
Overall Support Rating
I would not state ClickFunnels stops working in consumer assistance– I believe the group mostly understand that their services are not completely easy to use and/or include tools new to their users, and they have actually put sufficient resources into their assistance to make it good. At least basic questions will be answered, and they’re quite responsive. Possibly most users, myself consisted of, would not state ClickFunnels has exceptional client support, but it primarily satisfies a bare minimum that makes it a minimum of sufficient. In this classification, we provide it a 3 out of 5 stars.
ClickFunnels Vs. Leadpages
Now, let’s take a look at how ClickFunnels and Leadpages matches up head to head.
There are a couple aspects that I believe most people will take a look at … Price and ease of use.
When it concerns cost, Leadpages is the winner. It is a bit cheaper than Clickfunnels.
There’s a reason why Leadpages is so much more affordable. It’s not nearly as robust as ClickFunnels.
ClickFunnels is a lot more practical than Leadpages. You don’t need a separate web host or a separate e-mail marketing or a separate shopping cart option. Keep in mind from earlier, if you compute how much you ‘d pay for all of these tools separately, you ‘d really end up spending less by going with ClickFunnels.
If you take a look at it that way, ClickFunnels is quite economical in its own right.
However, I do think Leadpages is an amazing choice in some scenarios. If you want to crank out landing pages quickly, without much customization, LeadPages is great. This is initially what it was developed for … Simply select a page that’s currently been made for you, that’s proven to transform, plug your own text and images into it, and drive traffic. The appeal remains in the simplicity and absence of alternatives.
Which should you choose?
Choose ClickFunnels if you want to create a series of reliable, conversion enhanced funnel pages without learning HTML.
Choose Leadpages if you’re trying to find a spending plan marketing choice that does the job. Develop lovely sales pages without understanding a lick of code.
Go with ClickFunnels if you don’t want to patch together a gazillion different systems to produce a frankenstein marketing program. You’ll save a great deal of time with an all-in-one option, due to the fact that it’s really lengthy to run backward and forward between programs, trying to make them speak to each other.
Choose Leadpages if you only require to develop an easy one-step landing page.
Go with ClickFunnels if you wish to create an actual funnel with numerous pages, in addition to the flexibility to reorganize the pages in your funnel.
ClickFunnels vs Builderall
Builderall and Clickfunnels are various in that they both offer various things or rather different quantities of things.
Builderall takes the approach of offering as lots of digital marketing services as possible. For example, you can do anything from developing a marketing funnel to designing your own app.
Whereas Clickfunnels take a ‘less is more’ stance. They offer a focused, detailed and efficient marketing funnel and email marketing service.
One technical element they have in common is the drag and drop part for simple customisation.
We are going to talk you through the Builderall vs Clickfunnels debate. Ideally, by doing so, we can help you decide which software application would be better fit to your business.
One reason Builderall is excellent is it allows you to continue top of a big percentage of your digital marketing method … all in one place. You can build marketing funnels, develop blogs, design and automate your email marketing and even produce apps.
As allowing you to produce auto-responses for your e-mail projects, it offers Facebook combination. You can, therefore, keep on top of your social media leads also without having to lift a finger.
Similar to Clickfunnels, Builderall uses an affiliate program for users. With it being largely new, becoming an affiliate would be useful as all their money presently goes towards the program. This is different from more established companies, who can invest the majority of their cash into marketing. As Builderall is relatively new, so is its neighborhood. If you are severe about joining you have a great opportunity of becoming an effective member of their program.
Clickfunnels don’t need an extra fee to be an affiliate. If you are a paying member of their software then you instantly have access to their affiliate program.
General though, Builderall’s costs are extremely affordable. Especially when you think about the variety and number of features their software application deals. You essentially get more digital marketing tools, for a lower cost. Don’t forget this may not be as much of an advantage as you believe. It’s essential to remember the saying ‘you get what you pay for’.
Now we’ve talked through the Clickfunnels vs Builderall argument, let’s sum up which one you need to go for. If you are a little independent organisation with a limited spending plan and time to spare to wrap your head around Builderall, then go for that one.
If you are an established or growing service looking to broaden legally … Clickfunnels is the one for you. There must be an excellent reason all the big names utilize the software and it is down to the large quality and results that Clickfunnels’ items bring. The reality that Builderall offers such a large quantity of functions means they spread themselves thin.
Clickfunnels focus on a couple of elements and make sure they are provided at a high standard. So if marketing funnels are your focus, it goes without saying that you should go for the software with the funnel function being the main focus.
Ultimately, the decision regarding which digital marketing funnel tool wins the Builderall vs Clickfunnels dispute is all to you. The nature and status of your organisation will all identify the best one for you.
Conclusion– ClickFunnels Review
What’s the overarching verdict? It’s excellent– 4 out of 5 stars! It’s a legitimate contender in the marketing software application space and worth trying out.
Yeah, there are a couple of disadvantages: If you need a more hands-on option to your marketing requires with greater modification capabilities, you might wish to look into third party options you can loop. If you are choosing ClickFunnels after all, you might find yourself unfortunate and wind up dealing with unhelpful customer service representatives, or some problems in the software. You may also be frustrated by their self-promotion.
You know what? Considering everything, I don’t believe any of these outweigh the solid landing page home builder, not to mention other positives such as the brief learning curve, strong combinations, and excellent templates.
I’m quite sure that for the huge bulk of potential users, the page builder provides sufficient choice. If you’re looking initially and foremost for a simple however solid sales solution or landing page editor, ClickFunnels is a great tool.
Get access to a Free 14-Day Trial of ClickFunnels Here.