If you’ve been in the world of digital marketing, you’ve most likely at least become aware of ClickFunnels, the landing page builder that’s pioneering online sales funnels. In this ClickFunnels Review, we go deep into the great and bad to figure out if ClickFunnels is a legitimate business marketing software application worth attempting, or simply overhyped.
ClickFunnels has made a quite big name for itself because it began, ending up being one of the biggest marketing SaaS (Software as a Service) business around. It’s no marvel ClickFunnels has actually grown so much in such a short duration of time.
There is no rejecting it’s popular, however does that indicate it’s worth it? Just how much can we trust the crowd on this one? It seems it’s simply another website and/or landing page contractor, so what sets it apart and should you add it to your marketing stack?
In this ClickFunnels review, I’ll go through the essence of ClickFunnels– what it is, the positives and negatives, the functions, customer care, and so on. I’m basing this evaluation on my own experience using ClickFunnels’ StartUp plan, which includes the core ClickFunnels functions and plenty of other bells and whistles. I’ll likewise offer a nod towards other evaluations I’ve seen, as not every user will concur with me on the final decision.
Despite whether you select to use it or not, it’s an essential gamer anybody in e-commerce and online marketing need to be familiar with. Prior to you jump in, what’s our rating? I’ll put it at a solid 4 stars. With some downsides, it’s definitely great. Keep checking out to find out why!
ClickFunnels Review High Points
Here’s a quick list of ClickFunnels’ review highlights– keep an eye out for these in this post.
ClickFunnels is an excellent landing page home builder, with an easy drag-and-drop editor
Easy and ample combinations that allow you to capture emails and take payments best inside ClickFunnels
Developed with A/B testing abilities
Easy to find out and utilize
Focused on earning its users more cash
They have a 2 week free trial
Check out the Clickfunnels site here.
What is ClickFunnels?
ClickFunnels began back in 2014, however in just 3 years it’s been, in the words of Forbes, “quietly revolutionizing the internet marketing market.” Here’s the essence of ClickFunnels: It makes it much easier for organisations and business owners to sell things online utilizing otherwise complex marketing technology, called sales funnels (more on those in a second).
The founder of ClickFunnels, Russell Brunson, is as famous as his development, and for good factor. He’s made a fortune, not just from ClickFunnels, however other marketing experiences. He played around with e-mail marketing for a while, and ultimately started to master sales funnels.
Russell Brunson is the bestselling author of DotCom Secrets and Expert Secrets, 2 books that his fans rave about and that guide individuals through his marketing methodologies. You can pick up Dotcom Secrets on Amazon here (with over 400 evaluations) or free on his site here. Get Expert Secrets from Amazon here or free on his website here.
ClickFunnels started out as a way to assist Brunson and his group produce funnels more quickly for different endeavors, as developing funnels would usually take weeks. They quickly realized their creation would be beneficial to others and had fantastic prospective as an item.
What Are Funnels? How Sales Funnels Work
Prior to continuing with this ClickFunnels Review, let’s clarify what a marketing funnel is. In marketing, it’s a procedure that takes individuals who do not understand you and turns them into clients, aka a marketing funnel. In e-commerce, a sales funnel is a series of actions created to direct a site visitor to the checkout page.
Step 1: Imagine a funnel. Action 2: Imagine this funnel is in fact a metaphor, and rather of actual components to put down the funnel, you have metaphorical active ingredients you call web traffic or website visitors.
Regrettably, that still does not turn much of your visitors into consumers. In a traditional store, that’s like people strolling into your store but not knowing where the cash register is, so they leave the shop without buying anything. In a physical store, you can talk your clients into buying something.
In a digital store, you may be a little more distant from your visitors. This is where your funnel can be found in– it’s developed to interest your customers’ through principles of psychology. The funnel works step-by-step, bring traffic in better and closer until visitors end up at a payment page.
If you believe this sounds cool, you’re right– it’s become a huge deal for internet marketing. Russell Brunson didn’t simply get rich by offering ClickFunnels innovation, but by utilizing it too.
Pros– ClickFunnels Review
I’ve got some good news: ClickFunnels does its task!
ClickFunnels is meant to conserve you energy and time– to do what otherwise needs a lot of technological proficiency and/or an array of 3rd party applications. In this regard, ClickFunnels succeeds.
Makes You Money
One of the very best things about ClickFunnels is its concentrate on generating income for the user. They make it really simple to make your account, put up your material, and start taking payments. Plus, it’s quite simple to select everything up– it’ll most likely take you a couple hours to figure out the majority of what you require, max.
Drag and Drop Builder
Numerous functions are really helpful here. I like how simple it is to replicate pages, and the reality I can conserve design templates to be utilized again later on. Their page builder is a pretty essential function, and they’ve pulled it off well. Once you get utilized to it, it’s an easy to use drag and drop contractor.
Built in A/B screening is excellent too. All you need to do is duplicate a page, make your modifications, and pick the quantities of your traffic you wish to see variation A or B.
Great choice of Integrations
I believe ClickFunnels deals with API integrations pretty well. Email autoresponders and payment processors aren’t too much of a sweat– they work dependably and are easy to manage.
You’ll likewise find an useful WordPress plugin that lets you add ClickFunnels pages to your WordPress site. It conserves a lot of time and is much less of an inconvenience than working between ClickFunnels and WordPress without a plugin. The Clickfunnels WordPress plugin is likewise rated a strong 4.4 stars in the WordPress plugin repository, with over 20,000 active installations.
All in one
Overall, it’s great to have things so centralized: I can build my landing pages, develop forms and order forms, and set off e-mails all from one platform.
All of this truly does save you time and money, resources you ‘d otherwise require to invest in developers, CSS, hosting setups, and so on.
You can rest assured the lower-tiered account is a great financial investment– what you’re permitted a StartUp account is quite good. If you have more than 20,000 visitors and need over 100 pages, the full suite might not be too much to ask.
ClickFunnels is not best, but it does a terrific task of product packaging terrific tools together and making them available. It perhaps saves most users a headache they ‘d have if they attempted to manage funnels another way.
Cons– Clickfunnels Review
I’ve got some problem: even though ClickFunnels is overall strong, it has numerous locations that need work.
A little downside is the rate. There are only two pricing alternatives, at either $97 a month or $297 a month. In the grand plan of things, this is not a substantial drawback, just another financial investment in your company, and like I’ve stated, you get a great plan for it.
Uninspired Customer Service
Beyond that, consumer support is iffy at finest. In my experience, they’ve been great with standard questions, however if you ask them harder things, specifically about advanced features, they will not be extremely helpful.
Cult-like user base and software too reliant on Founder
This is not an unbiased criticism of their product but I take a minor concern with their marketing that I think is worth mentioning in this ClickFunnels Review.
If you get sucked into one of their funnels, it’s tough to leave the buzz surrounding it. From a user experience perspective, it can get meddlesome.
This suggests you’ll discover yourself purchasing online courses, books, attending seminars, and getting sucked into the ClickFunnels “Cult-ure”. ClickFunnels has assisted people do excellent things, but it’s also assisted proliferate quick rich schemes, online courses, saturation of coaches and experts, and other spammy internet marketer stuff.
We all know the creator is a marketing wizard, but a lot of the item is tied to his brand and his approach. As much as I appreciate the landing page home builder, whatever around it looks like an extension of Brunson’s platform.
Often it’s difficult to not get the feeling that ClickFunnels invests more resources on self-promotion than needed, specifically when some elements of their item (i.e., client service) can still use some work.
While you have the ability to tailor extensively within ClickFunnels, lots of individuals use comparable styles. Considering the popularity of ClickFunnels, this has led to a large amount of ClickFunnel-y looks drifting around.
Software Outages and Bugs
Every so often, ClickFunnels will decrease or experience some mistakes. Though this really does not occur often, there’s little you can do however wait. If you’re investing a lot in advertising or driving traffic to your funnels and a ClickFunnels’ glitch brings your pages down for even a couple of hours, you can potentially lose a great deal of cash.
It’s likewise difficult to know when your pages are working or not, unless you constantly inspect or wait up until you speak with angry customers. Disallowing uptime, I also handle some problems when I clone pages using the HTML publishing option.
User experience modifications … a lot
The control panel modifications frequently, the circulation of developing brand-new pages and funnels changes, a button will move, rates options change, etc– and it seems ClickFunnels is still figuring things out.
I like consistency in my software, particularly if it’s a company service.
Way too Simple
Lastly, a criticism I’ve heard but don’t rather agree with personally: it’s too basic, and too expensive for its simpleness. These criticisms tend to describe do-it-yourself approaches which can be less expensive in advance and yield more control over handling specific details. However, for less skilled users who are generally seeking performance and an easy to use package of tools, I would not stress this too highly.
ClickFunnels Pricing – How much is Clickfunnels?
ClickFunnels has 2 prices plans– StartUp and ClickFunnels Platinum Suite, alternatively understood as ClickFunnels and Full Suite– and even StartUp starts on the more expensive side. If you pay every year rather of monthly, you get 2 months totally free ($ 997 for ClickFunnels and $2,997 for Full Suite).
A bit hefty huh? Well, some would say so, and I can see why– especially if you compare to LeadPages, a comparable (overlapping, however definitely not similar) service which starts at $25 a month. It is crucial to keep in mind ClickFunnels’ primary service is to make funnels more efficient, and it does a quite great job. I personally consider it a great investment.
The main distinctions between an entry level account and a premium account are as follows: StartUp gets the main service, the funnel-builder, with some constraints on the amount of pages (100 ), visits (20,000), custom domains (3 ), and only some of the full list of functions.
Nevertheless, both strategies have endless contacts, unrestricted members, all advanced funnels, A/B split tests, and a few other commonness.
ClickFunnels Platinum/Full Suite has a complete list of features, including the following: one-time payments (this is a Backpack function that lets you define an item as a one-time payment item for your payment entrances); subscription strategies (another Backpack function, but unlike one-time payments, this lets your consumers pay for a subscription service); 3 SMTP combinations (StartUp has 1); unlimited funnels, pages, check outs, and customized domains; concern assistance and template demands; along with Follow-Up Funnels, FunnelFlix Training and Backpack.
If you’re puzzled with CLickFunnels Platinum/ Full Suite, don’t stress, it is confusing. This part I think ClickFunnels might really tidy up. We’ll go into more information in the following section of this ClickFunnels review.
ClickFunnels. Full Suite, on the other hand, packages the cornerstone tool ClickFunnels with 3 other services– Follow-Up Funnels, FunnelFlix Training and Backpack– and also provides you the full set of ClickFunnels functions.
Features Overview– Clickfunnels Review
How are ClickFunnels’ features total? I believe they’re solid and you get everything you need. They’re largely user-friendly and give you an excellent amount of control. The template editor and integration management system are good examples of this and are very essential functions, so I’ll be providing different sections.
A/B split screening is a smaller function, however absolutely a significant one.
If you replicate a page and make changes to the copy, the split test essentially lets you choose what percentages of your traffic you wish to see per page, letting you test conversion rates very easily. It’s a fantastic function and extremely easy to use.
I also think ClickFunnels is total versatile and straightforward for other settings, like your account details or integrations. Maybe really tech literate people would discover them limiting (a common style among some criticisms), however as the service is supposed to be easy to use, I believed the standard features were pretty good.
There are quite a few types of available pre-made funnels, oriented to various kinds of organisations, and you can obviously build your own funnel from scratch too.
Follow-Up Funnels and Backpack
I’ll just take a minute in this Clickfunnels Review to speak about Full Suite. In my viewpoint, Full Suite is 3 products being packaged together as one: ClickFunnels, Follow-Up Funnels, and Backpack.
The main goal of Follow-Up Funnels is wise analytics that result in smart auto-responding, however the auto-responding involves snail mail as well as e-mail, and a few other goodies. Along with Follow-Up Funnels comes Backpack (formerly Backpack CRM), a tool supposed to make handling an affiliate program simpler and more effective.
Are these features, or different items? Follow-Up Funnels sounds a bit like ClickFunnels attempting to sell an undecided email auto-responder to me, but possibly I’m just cynical. In any case, it makes Full Suite a bit confusing and eliminates the coherency you get with the initial ClickFunnels.
Here’s the full list of StartUp features
- 20 funnels
- 100 pages
- 20,000 visitors
- unlimited contacts
- 3 custom domains
- A/B split tests
- Email integrations
- Optin funnels
- All advanced funnels
- Sales funnels
- Membership funnels
- Unlimited members
- Auto webinar funnels
- Hangout funnels
- Order pages
- Upsell pages
- Downsale pages
- Share your funnels
- 1 SMPTP integration
- 1 billing integration per type
Clickfunnels Review– Page Builder
This is most likely ClickFunnels’ main feature, so I wished to dedicate special attention to it. In fact, I think a big part of why I gave ClickFunnels a high score has to do with it being a really solid landing page home builder. ClickFunnels ranges itself from page building software application and advertises its funnel method, however truth be told, I utilize it mainly for this landing page home builder.
Anyway, there is rather an array of templates with excellent styles, though as you may anticipate, only the design templates created by ClickFunnels are complimentary. Templates are organized by funnel type, so poking around isn’t too tough.
You can also save specific templates and make personal page design templates, and it’s pretty simple to find them. As you can see, you can toggle with standard settings and open in the editor.
When you open your pages in the editor, you’ll generally be dealing with a drag and drop builder. It’s a little bit more complicated than some other light page contractors, however it’s still easy to use.
The editor utilizes a page structure with 4 main parts: sections, rows, columns, and elements. You can have numerous areas per page. Elements are the dynamic bits that go inside columns and make your page interactive to its visitors.
It may sound complex, however it’s quite easy to master. Everything is color-coded– for instance, in the above screenshot, the selection is a light green box since it’s a section, however if I was hovering over a component, it would be orange.
A small criticism I’ve heard (but do not have personally) on the contractor is how grid-like it is– you have to work within those columns and rows. I personally do not think this is a big issue and the home builder offers you enough control without sacrificing ease of use, but it might be worth a mention.
Overall, I like the page builder a lot. It makes creating your landing page very easy, and it serves ClickFunnels’ objective: to make it simpler for you to earn money online.
Combinations are precisely what they sound like: other marketing tools you integrate into the ClickFunnels software. There are a couple of different types of integrations you can include to your ClickFunnels account: email, webinar, SMS/text, and actions.
ClickFunnels has quite a few notable partners you can contribute to your integrations quickly. Here’s a complete list:
- Active Campaign
- Constant Contact
- GVO PureLeverage
- HTML Form
- Mad Mimi
- Webinar Jam Studio
If you go to your integrations area, you can search for these or just click the search bar, and they’ll show up. It’s pretty obvious, simply click the one you want and include it.
The procedure for managing integrations is likewise uncomplicated, though you may need to inspect your 3rd party software application’s documents to discover precisely what ClickFunnels needs. In general, you’ll find the process quite simple. Integrations are a little bit more technical conceptually than some functions, such as the page contractor, so it’s much valued to have an extremely basic method of including and managing combinations.
Connected to combinations are payment entrances. Payment gateways get incorporated and on other software platforms are simply called integrations, but on ClickFunnels they get a section separate from integrations. They might likewise be understood to ClickFunnels as billing integrations. Payment entrances are also what they sound like: they’re the integrations that allow your clients to pay for your stuff. Your shop won’t really be much of a store unless you’re utilizing a payment entrance.
A list of the payment gateways you can add:
- Blue Snap
- Easy Pay Direct
Handling all of these integrations is pretty easy– as long as you’re all set up with whatever tool you are attempting to incorporate with, you shouldn’t have any problems including it to ClickFunnels. In my experience, these integrations typically run smoothly and you don’t need to worry much about them.
Reduce of Use– ClickFunnels Review
If you have not chosen it up by now, ClickFunnels’ primary sell is its ease of use– as their ad states, “Don’t lose any more time with ‘tech guys!'” As I’ve said in this ClickFunnels review, the main service ClickFunnels uses is offering tools that allow the less knowledgeable to save money and time. That holding true, examining ease of use is pretty essential.
Short answer: It’s easy to use, but you ought to still have some experience.
Longer answer: For a first-timer, it might be a bit overwhelming– and by first-timer, I imply new to the world of e-commerce and marketing– however the discovering curve is far from difficult. For the majority of people, I would state the learning curve would be simply a couple hours max. If you’re truly behind, pick up Russell Brunson’s books mentioned earlier in the review.
Anyhow, ClickFunnels is certainly much easier than producing funnels on your own. They have a reasonable amount of documentation, and it might not be ideal, but it appears to me like many questions must be covered, and you can always get in touch with a customer service representative if it pertains to it.
All of that aside, some parts of ClickFunnels are quite easy to get a hang of. The core functions of ClickFunnels– the real funnels– are relatively simple to handle. A cohesive menu makes it simple to browse to all parts of your funnel handling procedure, from selecting design templates to the drag and drop editor.
Some settings concerning e-mail integrations or payment processors will need a bit of understanding, but it’s nowhere near the quantity of knowledge you would require to really code the funnels– it’s stuff you can figure out by Googling around or visiting the docs.
Eventually, ClickFunnels is not mind-blowingly easy, however it is overall structured with an instinctive user-interface. They do tend to change things frequently, but it probably will not suffice to considerably hinder you.
We give it a 4 out of 5 in ease of use. It combines choice and customizability with convenience, and while I would recommend all prospective users go into with some basic technological literacy, it essentially is successful where user-friendliness is concerned.
Who is ClickFunnels best for?
Who really stands to benefit the most from ClickFunnels? Broadly speaking, small businesses and start-ups (speaking from experience here) will get the most use out of it. There are naturally variations in funnel types that interest some companies more than others.
Consultants, speakers, coaches, professional service suppliers, people specifically in e-commerce or network marketing, and even those using B2B services would probably be most fit for ClickFunnels. ClickFunnels in basic does well with those providing more innovative products or independent ventures.
Of course, you can always start from a blank funnel, and I don’t think you must decide if ClickFunnels is right for you or not based simply on their default funnel types. If you’re a smaller service, okay with the price, and you need to make your traffic work for you better, I doubt you ‘d be losing your cash or time with ClickFunnels. I would particularly recommend it to anyone who wishes to preserve a better landing page.
Customer Support– ClickFunnels Review
ClickFunnels’ client assistance is a location that consists of some subtleties. Their docs page has a series of classifications, each with their own short articles.
As for the direct customer care, they have a chat feature inside the dashboard after you log in, but I’m not too pleased with it. They’ve usually been useful for easy questions and standard troubleshooting … but when I’ve had advanced concerns, I’ve discovered them pretty unhelpful. With one particular HTML publishing concern, they took 3 months to get back to me. Already, I determined a workaround. Most users won’t require that type of assistance and to be sincere, many SaaS business don’t supply that level of support. So I give ClickFunnels kudos for trying.
Additionally, I’ve seen a consistency amongst evaluations pointing out bad experiences with client service. When he contacted client service, he discovered they were apathetic and unhelpful.
General Support Rating
I would not say ClickFunnels stops working in customer assistance– I think the group largely comprehend that their services are not perfectly simple to utilize and/or involve tools brand-new to their users, and they have put sufficient resources into their assistance to make it decent. Perhaps most users, myself included, would not state ClickFunnels has exceptional client support, but it primarily meets a bare minimum that makes it at least good enough.
ClickFunnels Vs. Leadpages
Now, let’s take a look at how ClickFunnels and Leadpages matches up head to head.
There are a couple aspects that I believe many people will take a look at … Price and ease of use.
When it comes to cost, Leadpages is the winner. It is a bit less expensive than Clickfunnels.
There’s a reason why Leadpages is so much less expensive. It’s not almost as robust as ClickFunnels.
ClickFunnels is a lot more convenient than Leadpages. You do not require a different webhosting or a separate email marketing or a different shopping cart solution. Heck, you don’t even need a separate affiliate program. Everything is included in one package. Remember from earlier, if you compute how much you ‘d spend for all of these tools separately, you ‘d really wind up spending less by going with ClickFunnels. You ‘d combine about $1,441/ month of costs into one ClickFunnels membership.
If you look at it that way, ClickFunnels is quite affordable in its own.
But, I do think Leadpages is a remarkable choice in some situations. If you want to crank out landing pages rapidly, without much personalization, LeadPages is terrific. This is originally what it was created for … Simply choose a page that’s currently been made for you, that’s proven to convert, plug your own text and images into it, and drive traffic. The charm is in the simplicity and lack of choices.
Which should you pick?
Choose ClickFunnels if you wish to produce a series of effective, conversion enhanced funnel pages without learning HTML.
Go with Leadpages if you’re searching for a budget plan marketing alternative that finishes the job. Produce gorgeous sales pages without knowing a lick of code.
Go with ClickFunnels if you do not wish to patch together a gazillion different systems to develop a frankenstein marketing program. You’ll conserve a lot of time with an all-in-one solution, because it’s very lengthy to run back and forth between programs, attempting to make them speak to each other.
Choose Leadpages if you only require to develop an easy one-step landing page.
Opt for ClickFunnels if you wish to create an actual funnel with numerous pages, along with the versatility to reorganize the pages in your funnel.
ClickFunnels vs Builderall
Builderall and Clickfunnels are various in that they both offer various things or rather different amounts of things.
Builderall takes the method of offering as numerous digital marketing services as possible. You can do anything from creating a marketing funnel to designing your own app.
Whereas Clickfunnels take a ‘less is more’ position. They offer a focused, detailed and reliable marketing funnel and email marketing service.
One technical aspect they have in common is the drag and drop element for easy customisation.
We are going to talk you through the Builderall vs Clickfunnels dispute. Ideally, by doing so, we can help you decide which software would be much better fit to your business.
One factor Builderall is great is it permits you to continue top of a big percentage of your digital marketing strategy … all in one location. You can develop marketing funnels, develop blogs, design and automate your e-mail marketing and even develop apps.
Along with allowing you to create auto-responses for your email campaigns, it provides Facebook combination. You can, therefore, continue top of your social media leads as well without having to lift a finger.
Similar to Clickfunnels, Builderall offers an affiliate program for users. With it being largely new, ending up being an affiliate would be beneficial as all their money currently goes towards the program.
Clickfunnels do not require an extra cost to be an affiliate. If you are a paying member of their software then you instantly have access to their affiliate program.
Overall though, Builderall’s rates are really reasonable. You essentially get more digital marketing tools, for a lower expense.
Now we’ve talked through the Clickfunnels vs Builderall dispute, let’s sum up which one you must go for. If you are a little independent company with a limited spending plan and time to spare to cover your head around Builderall, then go for that one.
If you are a recognized or growing service looking to broaden legally … Clickfunnels is the one for you. There should be an excellent reason that all the big names use the software and it is down to the large quality and results that Clickfunnels’ items bring. The truth that Builderall provides such a big quantity of functions means they spread themselves thin.
Clickfunnels focus on a number of aspects and ensure they are offered at a high standard. If marketing funnels are your focus, it goes without stating that you need to go for the software application with the funnel function being the main focus.
Ultimately, the decision as to which digital marketing funnel tool wins the Builderall vs Clickfunnels dispute is all to you. The nature and status of your company will all figure out the best one for you.
Conclusion– ClickFunnels Review
So, what’s the overarching decision? It’s excellent– 4 out of 5 stars! It’s a genuine competitor in the marketing software area and worth experimenting with.
Yeah, there are a few drawbacks: If you need a more hands-on service to your marketing requires with higher personalization abilities, you may want to look into third party alternatives you can tie together. If you are opting for ClickFunnels after all, you might find yourself unlucky and end up handling unhelpful client service representatives, or some glitches in the software. You might likewise be frustrated by their self-promotion.
You know what? Considering everything, I do not think any of these surpass the strong landing page builder, not to mention other positives such as the brief learning curve, solid combinations, and good design templates.
I’m quite sure that for the huge bulk of prospective users, the page home builder uses sufficient choice. If you’re looking initially and foremost for an easy however solid sales option or landing page editor, ClickFunnels is a terrific tool.
Get access to a Free 14-Day Trial of ClickFunnels Here.