If you’ve been in the world of digital marketing, you’ve probably a minimum of heard of ClickFunnels, the landing page builder that’s pioneering online sales funnels. In this ClickFunnels Review, we go deep into the great and bad to figure out if ClickFunnels is a legitimate business marketing software application worth attempting, or simply overhyped.
ClickFunnels has made a pretty huge name for itself since it began, ending up being one of the biggest marketing SaaS (Software as a Service) business around. It’s no wonder ClickFunnels has grown so much in such a brief duration of time.
There is no denying it’s popular, but does that suggest it’s worth it? Just how much can we rely on the crowd on this one? It appears it’s simply another site and/or landing page builder, so what sets it apart and should you add it to your marketing stack?
In this ClickFunnels evaluation, I’ll go through the essence of ClickFunnels– what it is, the positives and negatives, the features, customer service, and so on. I’m basing this review on my own experience using ClickFunnels’ StartUp plan, which includes the core ClickFunnels features and lots of other bells and whistles. I’ll also give a nod towards other reviews I’ve seen, as not every user will concur with me on the final verdict.
No matter whether you select to use it or not, it’s a crucial player anybody in e-commerce and internet marketing need to recognize with. Before you leap in, what’s our rating? I’ll put it at a solid 4 stars. With some drawbacks, it’s absolutely good. Keep checking out to find out why!
ClickFunnels Review High Points
Here’s a short list of ClickFunnels’ review high point– keep an eye out for these in this post.
ClickFunnels is an excellent landing page home builder, with a simple drag-and-drop editor
Easy and ample combinations that allow you to catch e-mails and take payments right inside ClickFunnels
Developed with A/B testing abilities
Easy to find out and use
Concentrated on making its users more cash
They provide a 2 week free trial
Visit the Clickfunnels website here.
What is ClickFunnels?
ClickFunnels began back in 2014, but in just 3 years it’s been, in the words of Forbes, “calmly transforming the online marketing industry.” Here’s the gist of ClickFunnels: It makes it simpler for organisations and entrepreneurs to offer things online utilizing otherwise complicated marketing innovation, called sales funnels (more on those in a second).
The founder of ClickFunnels, Russell Brunson, is as well-known as his production, and for good factor. He’s succeeded, not just from ClickFunnels, however other marketing adventures. He experimented with email marketing for a while, and eventually began to master sales funnels.
Russell Brunson is the successful author of DotCom Secrets and Expert Secrets, 2 books that his fans rave about which guide individuals through his marketing approaches. You can pick up Dotcom Secrets on Amazon here (with over 400 evaluations) or totally free on his site here. Get Expert Secrets from Amazon here or totally free on his website here.
ClickFunnels started out as a way to help Brunson and his team create funnels faster for various ventures, as developing funnels would normally take weeks. They quickly realized their development would be useful to others and had fantastic possible as a product.
What Are Funnels? How Sales Funnels Work
Prior to continuing with this ClickFunnels Review, let’s clarify what a marketing funnel is. In marketing, it’s a process that takes people who do not know you and turns them into customers, aka a marketing funnel. In e-commerce, a sales funnel is a series of steps designed to direct a site visitor to the checkout page.
There’s a less uninteresting method of thinking of it. Step 1: Imagine a funnel. Step 2: Imagine this funnel is in fact a metaphor, and instead of real active ingredients to put down the funnel, you have metaphorical ingredients you call web traffic or website visitors. Your website visitors are looking around, inspecting things out. Your site is perfectly designed, and your material is excellent!
Regrettably, that still doesn’t turn much of your visitors into clients. In a physical shop, that’s like individuals strolling into your shop however not knowing where the sales register is, so they leave the store without buying anything. In a physical store, you can talk your consumers into buying something.
In a digital shop, you may be a little more distant from your visitors. This is where your funnel can be found in– it’s designed to attract your customers’ through principles of psychology. The funnel works detailed, bring traffic in closer and better till visitors wind up at a payment page.
If you think this sounds cool, you’re right– it’s ended up being a huge offer for online marketing. Russell Brunson didn’t simply get rich by offering ClickFunnels technology, however by utilizing it too.
Pros– ClickFunnels Review
I’ve got some good news: ClickFunnels does its job!
ClickFunnels is planned to conserve you energy and time– to do what otherwise requires a lot of technological efficiency and/or a variety of third party applications. In this regard, ClickFunnels is successful.
Makes You Money
One of the best features of ClickFunnels is its focus on making money for the user. They make it very simple to make your account, put up your content, and begin taking payments. Plus, it’s quite simple to pick everything up– it’ll probably take you a couple hours to determine most of what you need, max.
Drag and Drop Builder
Their page home builder is a quite crucial feature, and they’ve pulled it off well. As soon as you get used to it, it’s an easy to use drag and drop builder.
Integrated in A/B testing is terrific too. All you have to do is replicate a page, make your changes, and select the quantities of your traffic you wish to see variation A or B.
Great selection of Integrations
I think ClickFunnels deals with API integrations pretty well. Email autoresponders and payment processors aren’t excessive of a sweat– they work reliably and are simple to manage.
You’ll likewise discover an useful WordPress plugin that lets you include ClickFunnels pages to your WordPress site. It conserves a great deal of time and is much less of a hassle than working in between ClickFunnels and WordPress without a plugin. The Clickfunnels WordPress plugin is also rated a solid 4.4 stars in the WordPress plugin repository, with over 20,000 active installations.
All in one
In general, it’s terrific to have things so centralized: I can construct my landing pages, develop kinds and order forms, and set off e-mails all from one platform.
All of this really does save you money and time, resources you ‘d otherwise need to spend on designers, CSS, hosting configurations, and so on.
You can feel confident the lower-tiered account is a great financial investment– what you’re permitted a StartUp account is pretty good. If you have more than 20,000 visitors and need over 100 pages, the full suite might not be excessive to ask.
ClickFunnels is not perfect, but it does a fantastic task of packaging fantastic tools together and making them accessible. It arguably conserves most users a headache they ‘d have if they tried to manage funnels another method.
Cons– Clickfunnels Review
I’ve got some problem: although ClickFunnels is in general strong, it has many locations that need work.
A little disadvantage is the cost. There are just 2 prices choices, at either $97 a month or $297 a month. In the grand plan of things, this is not a substantial drawback, simply another investment in your organisation, and like I’ve stated, you get a good plan for it.
Lackluster Customer Service
Beyond that, consumer support is iffy at best. In my experience, they’ve been great with standard concerns, however if you ask them harder things, specifically about more advanced features, they will not be really practical.
Cult-like user base and software application too dependent on Founder
This is not an unbiased criticism of their item but I take a slight concern with their marketing that I believe is worth mentioning in this ClickFunnels Review.
If you get sucked into one of their funnels, it’s tough to get away the buzz surrounding it. From a user experience viewpoint, it can get obtrusive.
This suggests you’ll find yourself buying online courses, books, participating in workshops, and getting drawn into the ClickFunnels “Cult-ure”. Their Facebook Group has over 100k members and a lot of posts includes people bragging about just how much money they made and flashing their cars. Though these numbers are genuine, the users offer an impression that they’re more concentrated on making fast cash rather than building fantastic products and services. ClickFunnels has assisted people do fantastic things, but it’s also assisted proliferate quick rich schemes, online courses, saturation of coaches and specialists, and other spammy web marketer things.
All of us understand the founder is a marketing wizard, but so much of the product is connected to his brand name and his philosophy. As much as I value the landing page contractor, everything around it appears like an extension of Brunson’s platform.
Sometimes it’s hard to not get the feeling that ClickFunnels invests more resources on self-promotion than essential, particularly when some aspects of their product (i.e., customer support) can still use some work.
This one isn’t on ClickFunnels however more on the neighborhood. While you have the ability to customize extensively within ClickFunnels, lots of people use comparable styles. Thinking about the appeal of ClickFunnels, this has actually resulted in a big quantity of ClickFunnel-y looks drifting around. Variety is necessary.
Software Outages and Bugs
From time to time, ClickFunnels will decrease or experience some errors. This really doesn’t take place typically, there’s little you can do however wait. If you’re investing a lot in advertising or driving traffic to your funnels and a ClickFunnels’ glitch brings your pages down for even a few hours, you can potentially lose a lot of cash.
It’s also difficult to know when your pages are working or not, unless you constantly examine or wait up until you hear from angry customers. Barring uptime, I also deal with some glitches when I clone pages utilizing the HTML publishing alternative.
User experience modifications … a lot
The control panel changes often, the flow of producing brand-new pages and funnels modifications, a button will walk around, prices choices modification, etc– and it appears ClickFunnels is still figuring things out.
I like consistency in my software, especially if it’s a business solution.
Way too Simple
A criticism I’ve heard but don’t rather agree with personally: it’s too basic, and too pricey for its simplicity. These criticisms tend to describe diy techniques which can be more affordable upfront and yield more control over managing specific details. Nevertheless, for less experienced users who are mainly looking for effectiveness and an easy to use bundle of tools, I would not highlight this too highly.
ClickFunnels Pricing – How much does ClickFunnels cost?
ClickFunnels has two pricing strategies– StartUp and ClickFunnels Platinum Suite, alternatively referred to as ClickFunnels and Full Suite– and even StartUp starts on the more expensive side. StartUp is $97 a month and Platinum is available in at $297 a month. For what it’s worth, you also get a 14 day free trial to try the service, so a minimum of you don’t require to commit to an expensive plan right away. If you pay annually instead of monthly, you get two months complimentary ($ 997 for ClickFunnels and $2,997 for Full Suite).
Well, some would state so, and I can see why– especially if you compare to LeadPages, a similar (overlapping, but certainly not identical) service which begins at $25 a month. It is important to keep in mind ClickFunnels’ main service is to make funnels more effective, and it does a pretty good job.
The primary differences in between an entry level account and a premium account are as follows: StartUp gets the main service, the funnel-builder, with some limitations on the quantity of pages (100 ), sees (20,000), custom domains (3 ), and only some of the complete list of features.
Both plans have unrestricted contacts, limitless members, all advanced funnels, A/B split tests, and a couple of other commonness.
ClickFunnels Platinum/Full Suite has a full list of features, consisting of the following: one-time payments (this is a Backpack feature that lets you define an item as a one-time payment product for your payment entrances); subscription plans (another Backpack feature, but unlike one-time payments, this lets your clients pay for a subscription service); 3 SMTP combinations (StartUp has 1); limitless funnels, pages, check outs, and custom-made domains; priority support and design template demands; along with Follow-Up Funnels, FunnelFlix Training and Backpack.
If you’re puzzled with CLickFunnels Platinum/ Full Suite, do not stress, it is puzzling. This part I think ClickFunnels could actually clean up. We’ll enter into more information in the following section of this ClickFunnels evaluation.
ClickFunnels. Full Suite, on the other hand, packages the foundation tool ClickFunnels with three other services– Follow-Up Funnels, FunnelFlix Training and Backpack– and also offers you the complete set of ClickFunnels functions.
Features Overview– Clickfunnels Review
How are ClickFunnels’ features total? I think they’re strong and you get everything you require. They’re largely user-friendly and provide you a good amount of control. The design template editor and integration management system are good examples of this and are very essential functions, so I’ll be providing separate sections.
A/B split testing is a smaller sized feature, however definitely a significant one.
If you duplicate a page and make changes to the copy, the split test essentially lets you pick what percentages of your traffic you wish to see per page, letting you test conversion rates very conveniently. It’s a fantastic function and extremely easy to use.
I also think ClickFunnels is overall versatile and simple for other settings, like your account details or integrations. Maybe extremely tech literate people would find them restrictive (a common style amongst some criticisms), however as the service is supposed to be easy to use, I thought the basic functions were pretty good.
There are numerous types of offered pre-made funnels, oriented to various types of services, and you can obviously build your own funnel from scratch too.
Follow-Up Funnels and Backpack
I’ll simply take a moment in this Clickfunnels Review to talk about Full Suite. In my viewpoint, Full Suite is 3 products being packaged together as one: ClickFunnels, Follow-Up Funnels, and Backpack.
The primary goal of Follow-Up Funnels is smart analytics that result in clever auto-responding, however the auto-responding includes snail mail as well as e-mail, and a couple of other goodies. Along with Follow-Up Funnels comes Backpack (formerly Backpack CRM), a tool supposed to make handling an affiliate program simpler and more efficient.
But are these functions, or different items? Follow-Up Funnels sounds a bit like ClickFunnels attempting to offer an iffy email auto-responder to me, but maybe I’m simply negative. In any case, it makes Full Suite a bit confusing and eliminates the coherency you get with the initial ClickFunnels.
Check out the full list of StartUp features
- 20 funnels
- 100 pages
- 20,000 visitors
- unlimited contacts
- 3 custom domains
- A/B split tests
- Email integrations
- Optin funnels
- All advanced funnels
- Sales funnels
- Membership funnels
- Unlimited members
- Auto webinar funnels
- Hangout funnels
- Order pages
- Upsell pages
- Downsale pages
- Share your funnels
- 1 SMPTP integration
- 1 billing integration per type
Clickfunnels Review– Page Builder
This is most likely ClickFunnels’ highlight, so I wished to commit unique attention to it. I believe a large part of why I gave ClickFunnels a high ranking has to do with it being a truly strong landing page builder. ClickFunnels ranges itself from page building software application and markets its funnel technique, however reality be informed, I use it mainly for this landing page builder.
Anyhow, there is quite a variety of design templates with excellent styles, though as you might expect, just the design templates created by ClickFunnels are totally free. Design templates are arranged by funnel type, so poking around isn’t too difficult.
You can also conserve specific design templates and make personal page templates, and it’s pretty simple to find them. As you can see, you can toggle with basic settings and open in the editor.
As soon as you open your pages in the editor, you’ll essentially be working with a drag and drop builder. It’s a little more complex than some other light page contractors, however it’s still easy to use.
The editor uses a page structure with four main parts: areas, rows, columns, and aspects. You can have several areas per page. Elements are the vibrant bits that go inside columns and make your page interactive to its visitors.
It might sound complex, but it’s pretty simple to master. Everything is color-coded– for example, in the above screenshot, the choice is a light green box since it’s an area, however if I was hovering over an aspect, it would be orange.
You can also modify by area, row, column, and so on, by means of the side bar. All the little details and parts of your page can be moved or modified.
A little criticism I’ve heard (but do not have personally) on the contractor is how grid-like it is– you need to work within those columns and rows. I personally don’t think this is a huge issue and the builder gives you enough control without sacrificing ease of use, but it might be worth a mention.
In general, I like the page contractor a lot. It makes developing your landing page extremely easy, and it serves ClickFunnels’ objective: to make it easier for you to generate income online.
Integrations are exactly what they sound like: other marketing tools you integrate into the ClickFunnels software. There are a few various kinds of combinations you can contribute to your ClickFunnels account: email, webinar, SMS/text, and actions. You may include MailChimp to your ClickFunnels because you like MailChimp’s auto-responding software application and you are registered with them. Easy!
ClickFunnels has quite a few noteworthy partners you can contribute to your combinations easily. Here’s a complete list:
- Active Campaign
- Constant Contact
- GVO PureLeverage
- HTML Form
- Mad Mimi
- Webinar Jam Studio
If you go to your combinations section, you can search for these or simply click the search bar, and they’ll show up. It’s pretty obvious, just click the one you desire and include it.
The procedure for managing combinations is likewise uncomplicated, though you might have to check your third party software application’s paperwork to find exactly what ClickFunnels requires. Overall, you’ll find the process quite easy. Integrations are a bit more technical conceptually than some features, such as the page contractor, so it’s much valued to have a really simple method of adding and managing integrations.
Payment entrances get integrated and on other software platforms are just called integrations, but on ClickFunnels they get an area separate from integrations. They may also be known to ClickFunnels as billing combinations.
A list of the payment gateways you can add:
- Blue Snap
- Easy Pay Direct
Handling all of these combinations is pretty simple– as long as you’re all set up with whatever tool you are attempting to integrate with, you shouldn’t have any issues including it to ClickFunnels. In my experience, these integrations typically run smoothly and you do not require to worry much about them.
Ease of Use– ClickFunnels Review
If you haven’t chosen it up by now, ClickFunnels’ main sell is its ease of use– as their ad states, “Don’t squander any more time with ‘tech guys!'” As I’ve stated in this ClickFunnels evaluation, the primary service ClickFunnels offers is supplying tools that permit the less experienced to save money and time. That being the case, assessing ease of use is quite essential.
Short answer: It’s easy to use, however you need to still have some experience.
Longer answer: For a first-timer, it might be a bit frustrating– and by first-timer, I imply new to the world of e-commerce and marketing– but the learning curve is far from impossible. For the majority of people, I would say the knowing curve would be simply a couple hours max. If you’re really behind, pick up Russell Brunson’s books discussed earlier in the evaluation.
Anyhow, ClickFunnels is certainly simpler than developing funnels on your own. They have a reasonable quantity of paperwork, and it might not be best, but it seems to me like the majority of questions ought to be covered, and you can always contact a client service representative if it pertains to it.
All of that aside, some parts of ClickFunnels are pretty easy to get a hang of. The core features of ClickFunnels– the actual funnels– are fairly easy to manage. A cohesive menu makes it simple to navigate to all parts of your funnel managing procedure, from picking design templates to the drag and drop editor.
Some settings relating to e-mail integrations or payment processors will need a bit of understanding, however it’s no place near the amount of understanding you would require to in fact code the funnels– it’s things you can figure out by Googling around or visiting the docs.
Ultimately, ClickFunnels is not mind-blowingly easy, but it is general streamlined with an instinctive user-interface. They do tend to change things frequently, however it probably won’t be enough to significantly hamper you.
We offer it a 4 out of 5 in ease of use. It integrates choice and customizability with convenience, and while I would recommend all possible users enter with some standard technological literacy, it basically prospers where user-friendliness is worried.
Who is ClickFunnels best for?
Who actually stands to benefit the most from ClickFunnels? Broadly speaking, small companies and startups (speaking from experience here) will get the most use out of it. There are naturally variations in funnel types that interest some companies more than others.
Professional, speakers, coaches, professional service providers, individuals exclusively in e-commerce or internet marketing, and even those using B2B services would probably be most fit for ClickFunnels. ClickFunnels in general succeeds with those offering more creative products or independent endeavors. The pre-made funnels are extremely oriented towards these industries: for example, if you’re a florist, you may find the pre-made Daily Deal Funnel to be an excellent way of marketing for you. If you’re trying to center everything around yourself and your brand name, there would be great assistance too. The very same goes for people offering material like courses or books.
Naturally, you can always begin with a blank funnel, and I do not think you ought to decide if ClickFunnels is right for you or not based purely on their default funnel types. If you’re a smaller sized business, all right with the price tag, and you require to make your traffic work for you better, I doubt you ‘d be squandering your money or time with ClickFunnels. I would specifically advise it to anyone who wishes to maintain a better landing page.
Client Support– ClickFunnels Review
ClickFunnels’ customer assistance is an area that includes some nuances. I applaud ClickFunnels for having decent documentation on-site. I think their paperwork is just barely industry-standard for SaaS business, but still sufficient. Their docs page has a series of classifications, each with their own articles. It might be basic, but content-wise it’s not too shabby.
As for the direct client service, they have a chat feature inside the dashboard after you log in, but I’m not too happy with it. They’ve usually been handy for easy questions and basic troubleshooting … but when I’ve had more innovative concerns, I’ve found them quite unhelpful. I offer ClickFunnels congratulations for attempting.
In addition, I’ve seen a consistency amongst reviews pointing out bad experiences with consumer service. When he called customer service, he found they were apathetic and unhelpful.
Overall Support Rating
I would not say ClickFunnels stops working in customer assistance– I believe the group mostly comprehend that their services are not perfectly easy to use and/or include tools brand-new to their users, and they have put sufficient resources into their assistance to make it good. At least standard questions will be responded to, and they’re pretty responsive. Maybe most users, myself consisted of, would not say ClickFunnels has remarkable customer support, but it primarily satisfies a bare minimum that makes it at least sufficient. In this classification, we offer it a 3 out of 5 stars.
ClickFunnels Vs. Leadpages
Now, let’s take a look at how ClickFunnels and Leadpages matches up head to head.
There are a couple aspects that I think most people will take a look at … Price and ease of use.
When it comes to cost, Leadpages is the winner. It is a bit more affordable than Clickfunnels.
There’s a reason why Leadpages is so much cheaper. It’s not nearly as robust as ClickFunnels.
ClickFunnels is a lot easier than Leadpages. You don’t require a different web host or a different e-mail marketing or a different shopping cart option. Heck, you don’t even need a separate affiliate program. Everything is consisted of in one bundle. Remember from earlier, if you calculate how much you ‘d pay for all of these tools individually, you ‘d in fact end up spending less by choosing ClickFunnels. You ‘d combine about $1,441/ month of fees into one ClickFunnels subscription.
If you look at it that way, ClickFunnels is quite economical in its own.
I do believe Leadpages is a remarkable option in some circumstances. If you want to crank out landing pages rapidly, without much customization, LeadPages is great.
So, which should you select?
Go with ClickFunnels if you want to produce a series of reliable, conversion enhanced funnel pages without learning HTML.
Go with Leadpages if you’re trying to find a spending plan marketing choice that does the job. Develop stunning sales pages without understanding a lick of code.
Choose ClickFunnels if you don’t want to cobble together a billions various systems to create a frankenstein marketing program. You’ll save a lot of time with an all-in-one service, due to the fact that it’s very lengthy to run backward and forward between programs, trying to make them talk to each other.
Go with Leadpages if you just require to create a simple one-step landing page.
Opt for ClickFunnels if you want to produce an actual funnel with several pages, in addition to the versatility to rearrange the pages in your funnel.
ClickFunnels vs Builderall
Builderall and Clickfunnels are different in that they both provide different things or rather different amounts of things.
Builderall takes the approach of offering as numerous digital marketing services as possible. For example, you can do anything from producing a marketing funnel to developing your own app.
Whereas Clickfunnels take a ‘less is more’ stance. They offer a focused, detailed and efficient marketing funnel and email marketing service.
One technical aspect they have in common is the drag and drop part for simple customisation.
We are going to talk you through the Builderall vs Clickfunnels dispute. Hopefully, by doing so, we can assist you decide which software application would be better suited to your business.
One factor Builderall is fantastic is it permits you to keep top of a large proportion of your digital marketing method … all in one location. You can construct marketing funnels, create blog sites, design and automate your e-mail marketing and even develop apps.
Along with allowing you to create auto-responses for your e-mail campaigns, it uses Facebook combination. You can, therefore, continue top of your social media leads too without having to lift a finger.
Similar to Clickfunnels, Builderall offers an affiliate program for users. With it being mainly brand-new, ending up being an affiliate would be beneficial as all their cash presently goes towards the program.
Clickfunnels do not need an additional fee to be an affiliate. If you are a paying member of their software application then you instantly have access to their affiliate program.
Overall though, Builderall’s costs are very sensible. Specifically when you think about the variety and number of features their software application offers. You essentially get more digital marketing tools, for a lower cost. Do not forget this may not be as much of a benefit as you think. It’s essential to keep in mind the stating ‘you get what you spend for’.
Now we’ve talked through the Clickfunnels vs Builderall dispute, let’s sum up which one you need to go for. If you are a small independent service with a limited budget plan and time to spare to cover your head around Builderall, then go for that one.
If you are a recognized or growing organisation looking to broaden legitimately … Clickfunnels is the one for you. There should be a great reason that all the big names use the software application and it is down to the sheer quality and results that Clickfunnels’ products bring. The truth that Builderall offers such a large quantity of features implies they spread themselves thin.
Clickfunnels concentrate on a number of elements and make sure they are provided at a high standard. If marketing funnels are your focus, it goes without stating that you need to go for the software application with the funnel feature being the main focus.
Eventually, the choice as to which digital marketing funnel tool wins the Builderall vs Clickfunnels argument is all down to you. The nature and status of your business will all figure out the best one for you.
Conclusion– ClickFunnels Review
So, what’s the overarching decision? It’s excellent– 4 out of 5 stars! It’s a genuine contender in the marketing software space and worth trying.
Yeah, there are a couple of drawbacks: If you need a more hands-on solution to your marketing needs with higher personalization capabilities, you might wish to check out 3rd party choices you can tie together. If you are going with ClickFunnels after all, you may find yourself unfortunate and end up handling unhelpful customer care representatives, or some problems in the software. You might also be irritated by their self-promotion.
However you know what? Thinking about everything, I do not think any of these outweigh the strong landing page contractor, not to mention other positives such as the brief learning curve, strong combinations, and good templates.
I’m pretty sure that for the vast majority of potential users, the page contractor offers sufficient option. If you’re looking first and foremost for an easy however solid sales option or landing page editor, ClickFunnels is a fantastic tool.
Get access to a Free 14-Day Trial of ClickFunnels Here.