If you’ve been in the world of digital marketing, you’ve most likely at least heard of ClickFunnels, the landing page home builder that’s pioneering online sales funnels. In this ClickFunnels Review, we go deep into the great and bad to determine if ClickFunnels is a legitimate service marketing software application worth trying, or simply overhyped.
ClickFunnels has made a quite big name for itself since it began, turning into one of the largest marketing SaaS (Software as a Service) companies around. I suppose it’s no surprise that individuals like ClickFunnels because it’s all about making its users cash. More specifically, it’s about offering companies software that assists them turn their website visitors into consumers. It’s no wonder ClickFunnels has grown a lot in such a brief period of time.
There is no denying it’s popular, but does that mean it’s worth it? How much can we rely on the crowd on this one? It appears it’s simply another website and/or landing page home builder, so what sets it apart and should you add it to your marketing stack?
In this ClickFunnels evaluation, I’ll go through the gist of ClickFunnels– what it is, the positives and negatives, the functions, customer care, and so on. I’m basing this review on my own experience using ClickFunnels’ StartUp plan, which features the core ClickFunnels features and lots of other bells and whistles. I’ll likewise provide a nod towards other reviews I’ve seen, as not every user will agree with me on the final verdict.
Regardless of whether you choose to use it or not, it’s an important player anybody in e-commerce and online marketing ought to be familiar with. With some drawbacks, it’s absolutely excellent.
ClickFunnels Review Highlights
Here’s a brief selection of ClickFunnels’ review high point– watch out for these in this short article.
ClickFunnels is an excellent landing page contractor, with an easy drag-and-drop editor
Simple and ample combinations that enable you to capture emails and take payments ideal inside ClickFunnels
Built with A/B testing capabilities
Easy to learn and utilize
Focused on earning its users more money
They have a 2 week totally free trial
Visit the Clickfunnels site here.
What is ClickFunnels?
ClickFunnels began back in 2014, however in simply 3 years it’s been, in the words of Forbes, “silently changing the online marketing market.” Here’s the essence of ClickFunnels: It makes it easier for services and entrepreneurs to offer things online utilizing otherwise complicated marketing innovation, called sales funnels (more on those in a second).
The creator of ClickFunnels, Russell Brunson, is as well-known as his development, and for good factor. He’s succeeded, not just from ClickFunnels, however other marketing experiences. He experimented with e-mail marketing for a while, and ultimately began to master sales funnels.
Russell Brunson is the successful author of DotCom Secrets and Expert Secrets, 2 books that his fans rave about which guide people through his marketing methods. You can pick up Dotcom Secrets on Amazon here (with over 400 evaluations) or totally free on his site here. Get Expert Secrets from Amazon here or free on his website here.
ClickFunnels began as a method to assist Brunson and his team create funnels more quickly for different ventures, as developing funnels would usually take weeks. They soon understood their creation would be useful to others and had excellent potential as a product.
What Are Funnels? How Sales Funnels Work
Prior to continuing with this ClickFunnels Review, let’s clarify what a marketing funnel is. In marketing, it’s a process that takes people who do not know you and turns them into customers, aka a marketing funnel. In e-commerce, a sales funnel is a series of steps created to assist a website visitor to the checkout page.
Action 1: Imagine a funnel. Step 2: Imagine this funnel is in fact a metaphor, and rather of actual components to pour down the funnel, you have metaphorical active ingredients you call web traffic or site visitors.
Regrettably, that still doesn’t turn a number of your visitors into clients. In a physical shop, that’s like people walking into your shop but not knowing where the sales register is, so they leave the shop without purchasing anything. In a physical store, you can talk your clients into buying something.
In a digital store, you may be a bit more distant from your visitors. This is where your funnel comes in– it’s developed to attract your customers’ through concepts of psychology. The funnel works step-by-step, bring traffic in better and better till visitors wind up at a payment page.
If you think this sounds cool, you’re right– it’s become a substantial offer for online marketing. Russell Brunson didn’t just get rich by offering ClickFunnels innovation, but by using it too.
Pros– ClickFunnels Review
I’ve got some great news: ClickFunnels does its job!
ClickFunnels is planned to conserve you energy and time– to do what otherwise needs a great deal of technological proficiency and/or a range of third party applications. In this regard, ClickFunnels is successful.
Makes You Money
Among the best aspects of ClickFunnels is its focus on earning money for the user. They make it very easy to make your account, installed your content, and start taking payments. Plus, it’s pretty simple to select everything up– it’ll probably take you a couple hours to determine most of what you need, max.
Drag and Drop Builder
Many features are really useful here. I like how easy it is to duplicate pages, and the fact I can save design templates to be used again later on. Their page builder is a quite essential function, and they’ve pulled it off well. When you get used to it, it’s an easy to use drag and drop home builder.
Built in A/B testing is excellent too. All you have to do is duplicate a page, make your changes, and choose the quantities of your traffic you want to see version A or B.
Great selection of Integrations
I think ClickFunnels deals with API combinations pretty well. Email autoresponders and payment processors aren’t excessive of a sweat– they work dependably and are easy to handle.
You’ll likewise find a helpful WordPress plugin that lets you include ClickFunnels pages to your WordPress website. It saves a lot of time and is much less of an inconvenience than working between ClickFunnels and WordPress without a plugin. The Clickfunnels WordPress plugin is also rated a strong 4.4 stars in the WordPress plugin repository, with over 20,000 active setups.
All in one
In general, it’s excellent to have actually things so centralized: I can construct my landing pages, develop types and order forms, and activate e-mails all from one platform.
All of this really does save you money and time, resources you ‘d otherwise need to invest in developers, CSS, hosting setups, and so on.
You can rest assured the lower-tiered account is a good financial investment– what you’re permitted a StartUp account is pretty decent. If you have more than 20,000 visitors and require over 100 pages, the complete suite may not be too much to ask.
ClickFunnels is not perfect, however it does a terrific task of packaging fantastic tools together and making them available. It perhaps conserves most users a headache they ‘d have if they attempted to handle funnels another method.
Cons– Clickfunnels Review
I’ve got some bad news: even though ClickFunnels is overall strong, it has several areas that need work.
A small disadvantage is the cost. There are only two rates alternatives, at either $97 a month or $297 a month. In the grand plan of things, this is not a substantial drawback, simply another investment in your business, and like I’ve stated, you get an excellent plan for it.
Dull Customer Service
Beyond that, consumer support is undecided at best. In my experience, they’ve been great with fundamental concerns, but if you ask them harder things, especially about more advanced functions, they will not be extremely practical.
Cult-like user base and software too reliant on Founder
This is not an unbiased criticism of their item however I take a minor concern with their marketing that I believe is worth pointing out in this ClickFunnels Review.
If you get sucked into one of their funnels, it’s hard to leave the buzz surrounding it. They have a fantastic marketing for sure. However, from a user experience perspective, it can get interfering. As soon as you register for the software application, you can attempt to take a look at the objective features of the software and incorporate it into your own workflow, or you’ll be lost and forced to discover Russell Brunson’s marketing methods.
This implies you’ll discover yourself buying online courses, books, participating in workshops, and getting sucked into the ClickFunnels “Cult-ure”. ClickFunnels has actually assisted people do excellent things, but it’s also assisted multiply quick abundant plans, online courses, saturation of coaches and specialists, and other spammy internet online marketer stuff.
We all understand the creator is a marketing wizard, but so much of the product is tied to his brand and his philosophy. As much as I value the landing page builder, everything around it appears like an extension of Brunson’s platform.
Sometimes it’s hard to not get the sensation that ClickFunnels invests more resources on self-promotion than needed, particularly when some aspects of their item (i.e., customer support) can still use some work.
This one isn’t on ClickFunnels but more on the community. While you have the ability to tailor extensively within ClickFunnels, many individuals utilize similar styles. Considering the appeal of ClickFunnels, this has caused a big amount of ClickFunnel-y looks drifting around. Diversity is essential.
Software Outages and Bugs
Every now and then, ClickFunnels will go down or experience some mistakes. Though this actually doesn’t occur often, there’s little you can do but wait. If you’re investing a lot in marketing or driving traffic to your funnels and a ClickFunnels’ glitch brings your pages down for even a few hours, you can possibly lose a great deal of cash.
It’s also tough to know when your pages are working or not, unless you constantly examine or wait up until you speak with upset customers. Barring uptime, I also handle some problems when I clone pages utilizing the HTML publishing choice.
User experience modifications … a lot
The dashboard changes frequently, the circulation of creating brand-new pages and funnels changes, a button will walk around, pricing alternatives change, etc– and it appears ClickFunnels is still figuring things out.
I like consistency in my software application, specifically if it’s a service option.
Lastly, a criticism I’ve heard but do not rather agree with personally: it’s too easy, and too expensive for its simplicity. These criticisms tend to refer to diy techniques which can be less expensive upfront and yield more control over handling specific details. Nevertheless, for less knowledgeable users who are mainly seeking efficiency and an easy to use bundle of tools, I wouldn’t highlight this too strongly.
ClickFunnels Pricing – How much does ClickFunnels cost?
ClickFunnels has 2 rates strategies– StartUp and ClickFunnels Platinum Suite, alternatively called ClickFunnels and Full Suite– and even StartUp starts on the costlier side. StartUp is $97 a month and Platinum comes in at $297 a month. For what it’s worth, you also get a 14 day free trial to try out the service, so at least you do not need to devote to an expensive plan right away. If you pay yearly instead of month-to-month, you get 2 months complimentary ($ 997 for ClickFunnels and $2,997 for Full Suite).
Well, some would state so, and I can see why– especially if you compare to LeadPages, a similar (overlapping, but definitely not similar) service which begins at $25 a month. It is important to keep in mind ClickFunnels’ main service is to make funnels more efficient, and it does a pretty good job.
The main differences between an entry level account and a premium account are as follows: StartUp gets the main service, the funnel-builder, with some restrictions on the amount of pages (100 ), gos to (20,000), custom-made domains (3 ), and just a few of the full list of features.
However, both strategies have endless contacts, unlimited members, all advanced funnels, A/B split tests, and a few other commonalities.
ClickFunnels Platinum/Full Suite has a complete list of functions, including the following: one-time payments (this is a Backpack function that lets you define a product as a one-time payment item for your payment gateways); subscription plans (another Backpack function, but unlike one-time payments, this lets your consumers pay for a membership service); 3 SMTP combinations (StartUp has 1); unlimited funnels, pages, sees, and customized domains; priority assistance and template requests; along with Follow-Up Funnels, FunnelFlix Training and Backpack.
If you’re puzzled with CLickFunnels Platinum/ Full Suite, do not stress, it is puzzling. This part I think ClickFunnels might really tidy up. We’ll go into more information in the following section of this ClickFunnels review.
ClickFunnels. Full Suite, on the other hand, packages the cornerstone tool ClickFunnels with 3 other services– Follow-Up Funnels, FunnelFlix Training and Backpack– and also gives you the complete set of ClickFunnels functions.
Functions Overview– Clickfunnels Review
How are ClickFunnels’ functions total? I think they’re solid and you get whatever you need.
A/B split screening is a smaller sized feature, but certainly a significant one.
If you duplicate a page and make changes to the copy, the split test basically lets you choose what percentages of your traffic you want to see per page, letting you test conversion rates very smoothly. It’s a terrific function and very easy to use.
I likewise believe ClickFunnels is overall versatile and uncomplicated for other settings, like your account information or combinations. Maybe extremely tech literate people would discover them restrictive (a typical style among some criticisms), however as the service is expected to be easy to use, I thought the basic features were pretty good.
There are quite a few kinds of available pre-made funnels, oriented to various types of services, and you can of course build your own funnel from scratch too.
Follow-Up Funnels and Backpack
I’ll just take a moment in this Clickfunnels Review to talk about Full Suite. In my opinion, Full Suite is 3 items being packaged together as one: ClickFunnels, Follow-Up Funnels, and Backpack.
The main goal of Follow-Up Funnels is wise analytics that result in wise auto-responding, however the auto-responding includes snail mail as well as email, and a few other goodies. Along with Follow-Up Funnels comes Backpack (previously Backpack CRM), a tool expected to make managing an affiliate program much easier and more efficient.
Are these features, or separate products? Follow-Up Funnels sounds a bit like ClickFunnels attempting to offer an iffy email auto-responder to me, but perhaps I’m just cynical. In any case, it makes Full Suite a bit confusing and removes the coherency you get with the initial ClickFunnels.
Check out the full list of StartUp features
- 20 funnels
- 100 pages
- 20,000 visitors
- unlimited contacts
- 3 custom domains
- A/B split tests
- Email integrations
- Optin funnels
- All advanced funnels
- Sales funnels
- Membership funnels
- Unlimited members
- Auto webinar funnels
- Hangout funnels
- Order pages
- Upsell pages
- Downsale pages
- Share your funnels
- 1 SMPTP integration
- 1 billing integration per type
Clickfunnels Review– Page Builder
This is most likely ClickFunnels’ highlight, so I wanted to dedicate unique attention to it. In fact, I believe a big part of why I provided ClickFunnels a high ranking relates to it being a truly strong landing page home builder. ClickFunnels distances itself from page building software and advertises its funnel method, however reality be told, I use it mainly for this landing page builder.
Anyway, there is quite an array of templates with great styles, though as you might expect, just the templates developed by ClickFunnels are free. Templates are arranged by funnel type, so poking around isn’t too tough.
You can likewise conserve specific templates and make individual page design templates, and it’s pretty simple to discover them. As you can see, you can toggle with basic settings and open in the editor.
Once you open your pages in the editor, you’ll generally be dealing with a drag and drop builder. It’s a little more complicated than some other light page builders, but it’s still easy to use.
The editor uses a page structure with four primary parts: sections, rows, columns, and aspects. You can have several areas per page. Components are the vibrant bits that go inside columns and make your page interactive to its visitors.
It may sound complex, but it’s quite easy to get the hang of. Whatever is color-coded– for instance, in the above screenshot, the choice is a light green box because it’s an area, but if I was hovering over an element, it would be orange.
A little criticism I’ve heard (however don’t have personally) on the home builder is how grid-like it is– you need to work within those columns and rows. I personally don’t think this is a big issue and the builder offers you enough control without sacrificing ease of use, however it might be worth a reference.
In general, I like the page home builder a lot. It makes developing your landing page very easy, and it serves ClickFunnels’ goal: to make it easier for you to earn money online.
Combinations are precisely what they sound like: other marketing tools you integrate into the ClickFunnels software. There are a couple of various types of combinations you can include to your ClickFunnels account: email, webinar, SMS/text, and actions.
ClickFunnels has many noteworthy partners you can contribute to your combinations quickly. Here’s a full list:
- Active Campaign
- Constant Contact
- GVO PureLeverage
- HTML Form
- Mad Mimi
- Webinar Jam Studio
If you go to your integrations area, you can search for these or simply click the search bar, and they’ll turn up. It’s quite obvious, just click the one you want and include it.
The process for managing combinations is likewise straightforward, though you might need to check your 3rd party software application’s documents to discover precisely what ClickFunnels requires. In general, you’ll find the process pretty basic. Combinations are a little more technical conceptually than some functions, such as the page builder, so it’s much valued to have a very simple way of including and managing integrations.
Payment entrances get incorporated and on other software platforms are simply called combinations, but on ClickFunnels they get a section separate from integrations. They might likewise be known to ClickFunnels as billing combinations.
A list of the payment entrances you can include:
- Blue Snap
- Easy Pay Direct
Handling all of these combinations is pretty easy– as long as you’re all set up with whatever tool you are attempting to incorporate with, you shouldn’t have any problems including it to ClickFunnels. In my experience, these combinations generally run efficiently and you do not need to fret much about them.
Relieve of Use– ClickFunnels Review
If you have not selected it up by now, ClickFunnels’ main sell is its ease of use– as their ad says, “Don’t squander anymore time with ‘tech people!'” As I’ve said in this ClickFunnels review, the main service ClickFunnels provides is offering tools that permit the less experienced to conserve money and time. That holding true, examining ease of use is quite important.
Short answer: It’s easy to use, but you ought to still have some experience.
Longer answer: For a first-timer, it may be a bit overwhelming– and by first-timer, I suggest brand-new to the world of e-commerce and marketing– however the discovering curve is far from difficult. For most people, I would state the learning curve would be simply a couple hours max. If you’re really behind, pick up Russell Brunson’s books mentioned earlier in the evaluation.
Anyway, ClickFunnels is certainly much easier than producing funnels on your own. They have a fair amount of paperwork, and it might not be best, however it seems to me like most concerns must be covered, and you can constantly contact a customer service agent if it pertains to it.
All of that aside, some parts of ClickFunnels are pretty easy to get a hang of. The core features of ClickFunnels– the actual funnels– are fairly simple to handle. A cohesive menu makes it easy to navigate to all parts of your funnel handling process, from picking design templates to the drag and drop editor.
Some settings concerning email combinations or payment processors will need a bit of understanding, however it’s nowhere near the amount of understanding you would need to really code the funnels– it’s things you can figure out by Googling around or checking out the docs.
Ultimately, ClickFunnels is not mind-blowingly easy, but it is total structured with an instinctive user-interface. They do tend to alter things frequently, however it probably won’t be enough to substantially hinder you.
We provide it a 4 out of 5 in ease of use. It combines choice and customizability with benefit, and while I would suggest all prospective users get in with some basic technological literacy, it essentially prospers where user-friendliness is concerned.
Who is ClickFunnels for?
Who truly stands to benefit the most from ClickFunnels? Broadly speaking, small businesses and start-ups (speaking from experience here) will get the most use out of it. There are naturally variations in funnel types that appeal to some organisations more than others.
Professional, speakers, coaches, expert service providers, people exclusively in e-commerce or network marketing, and even those offering B2B services would probably be most in shape for ClickFunnels. ClickFunnels in basic does well with those using more imaginative products or independent endeavors.
Naturally, you can constantly start from a blank funnel, and I do not believe you must decide if ClickFunnels is right for you or not based purely on their default funnel types. If you’re a smaller sized business, okay with the price, and you need to make your traffic work for you much better, I question you ‘d be squandering your cash or time with ClickFunnels. I would especially suggest it to anyone who wishes to keep a much better landing page.
Client Support– ClickFunnels Review
ClickFunnels’ consumer support is a location that includes some nuances. I applaud ClickFunnels for having good paperwork on-site. I believe their paperwork is just barely industry-standard for SaaS companies, but still enough. Their docs page has a series of classifications, each with their own posts. It might be simple, but content-wise it’s not too shabby.
As for the direct customer service, they have a chat function inside the dashboard after you log in, however I’m not too pleased with it. They’ve normally been useful for basic questions and basic troubleshooting … but when I’ve had more innovative questions, I’ve discovered them pretty unhelpful. I offer ClickFunnels kudos for trying.
Additionally, I’ve seen a consistency amongst evaluations pointing out bad experiences with consumer service. When he called consumer service, he found they were apathetic and unhelpful.
General Support Rating
I would not say ClickFunnels stops working in customer support– I think the team mostly comprehend that their services are not completely easy to use and/or involve tools brand-new to their users, and they have actually put sufficient resources into their assistance to make it good. At least standard questions will be responded to, and they’re pretty responsive. Perhaps most users, myself included, would not say ClickFunnels has extraordinary consumer support, but it mostly satisfies a bare minimum that makes it at least good enough. In this category, we offer it a 3 out of 5 stars.
ClickFunnels Vs. Leadpages
Now, let’s take a look at how ClickFunnels and Leadpages compares head to head.
There are a couple elements that I believe the majority of people will look at … Price and ease of use.
When it concerns rate, Leadpages is the winner. It is a bit less expensive than Clickfunnels.
There’s a factor why Leadpages is so much cheaper. It’s not nearly as robust as ClickFunnels.
ClickFunnels is a lot more hassle-free than Leadpages. You do not require a different web host or a separate email marketing or a different shopping cart option. Remember from earlier, if you compute how much you ‘d pay for all of these tools individually, you ‘d really end up spending less by going with ClickFunnels.
If you look at it that way, ClickFunnels is quite affordable in its own right.
But, I do think Leadpages is an amazing choice in some circumstances. If you wish to crank out landing pages quickly, without much customization, LeadPages is excellent. This is initially what it was designed for … Simply select a page that’s currently been produced you, that’s shown to transform, plug your own text and images into it, and drive traffic. The charm is in the simplicity and absence of options.
Which should you pick?
Go with ClickFunnels if you wish to create a series of reliable, conversion optimized funnel pages without discovering HTML.
Opt for Leadpages if you’re trying to find a budget plan marketing option that finishes the job. Develop beautiful sales pages without knowing a lick of code.
Choose ClickFunnels if you do not want to patch together a billions different systems to produce a frankenstein marketing program. You’ll save a great deal of time with an all-in-one solution, because it’s very lengthy to run backward and forward between programs, attempting to make them speak to each other.
Go with Leadpages if you just require to produce an easy one-step landing page.
Choose ClickFunnels if you wish to develop a real funnel with several pages, in addition to the flexibility to reorganize the pages in your funnel.
ClickFunnels vs Builderall
Builderall and Clickfunnels are different because they both provide different things or rather different amounts of things.
Builderall takes the technique of offering as many digital marketing services as possible. You can do anything from creating a marketing funnel to designing your own app.
Whereas Clickfunnels take a ‘less is more’ stance. They provide a focused, detailed and efficient marketing funnel and email marketing service.
One technical element they share is the drag and drop part for simple customisation.
We are going to talk you through the Builderall vs Clickfunnels dispute. Hopefully, by doing so, we can help you decide which software would be better fit to your organisation.
One reason Builderall is terrific is it enables you to keep on top of a big percentage of your digital marketing method … all in one location. You can construct marketing funnels, develop blog sites, style and automate your email marketing and even create apps.
As well as allowing you to develop auto-responses for your e-mail projects, it uses Facebook combination. You can, for that reason, keep on top of your social media leads too without having to lift a finger.
Similar to Clickfunnels, Builderall uses an affiliate program for users. With it being mainly new, ending up being an affiliate would be beneficial as all their money currently goes towards the program.
Clickfunnels don’t need an additional fee to be an affiliate. If you are a paying member of their software then you immediately have access to their affiliate program.
General though, Builderall’s rates are very affordable. Specifically when you think about the variety and number of features their software offers. You basically receive more digital marketing tools, for a lower expense. However, don’t forget this may not be as much of a benefit as you believe. It’s important to remember the stating ‘you get what you pay for’.
Now we’ve talked through the Clickfunnels vs Builderall debate, let’s sum up which one you need to go for. If you are a little independent service with a limited budget and time to spare to cover your head around Builderall, then go for that one.
Nevertheless, if you are an established or growing service wanting to broaden legitimately … Clickfunnels is the one for you. There need to be a great reason that all the big names utilize the software application and it is down to the sheer quality and results that Clickfunnels’ products bring. The truth that Builderall provides such a big amount of features indicates they spread themselves thin.
Clickfunnels focus on a couple of elements and make sure they are used at a high requirement. So if marketing funnels are your focus, it goes without saying that you must opt for the software with the funnel function being the primary focus.
Eventually, the decision as to which digital marketing funnel tool wins the Builderall vs Clickfunnels dispute is all to you. The nature and status of your service will all figure out the best one for you.
Conclusion– ClickFunnels Review
So, what’s the overarching decision? It’s excellent– 4 out of 5 stars! It’s a legitimate contender in the marketing software application space and worth trying out.
Yeah, there are a couple of drawbacks: If you need a more hands-on option to your marketing needs with higher customization abilities, you might wish to look into 3rd party choices you can loop. If you are opting for ClickFunnels after all, you may find yourself unlucky and wind up handling unhelpful customer care agents, or some glitches in the software application. You might also be irritated by their self-promotion.
However you understand what? Considering whatever, I do not think any of these exceed the strong landing page builder, let alone other positives such as the short knowing curve, solid combinations, and great templates.
I’m quite sure that for the vast majority of prospective users, the page home builder uses sufficient option. If you’re looking first and foremost for an easy however strong sales solution or landing page editor, ClickFunnels is a fantastic tool.
Get access to a Free 14-Day Trial of ClickFunnels Here.