If you pay attention to digital marketing, you’ve probably a minimum of become aware of ClickFunnels, the landing page home builder that’s pioneering online sales funnels. In this ClickFunnels Review, we go deep into the good and bad to determine if ClickFunnels is a genuine business marketing software application worth attempting, or simply overhyped.
ClickFunnels has made a quite big name for itself considering that it started, ending up being one of the largest marketing SaaS (Software as a Service) business around. It’s no wonder ClickFunnels has actually grown so much in such a short duration of time.
There is no denying it’s popular, but does that indicate it’s worth it? How much can we trust the crowd on this one? It seems it’s just another site and/or landing page contractor, so what sets it apart and should you include it to your marketing stack?
In this ClickFunnels review, I’ll go through the essence of ClickFunnels– what it is, the positives and negatives, the features, customer service, and so on. I’m basing this review on my own experience using ClickFunnels’ StartUp strategy, which includes the core ClickFunnels features and plenty of other bells and whistles. I’ll likewise provide a nod towards other evaluations I’ve seen, as not every user will concur with me on the last decision.
Despite whether you select to utilize it or not, it’s a crucial gamer anyone in e-commerce and online marketing need to be familiar with. Before you leap in, what’s our ranking? I’ll put it at a solid 4 stars. With some disadvantages, it’s certainly good. Keep checking out to learn why!
ClickFunnels Review Highlights
Here’s a brief list of ClickFunnels’ review high point– watch out for these in this article.
ClickFunnels is a great landing page home builder, with a simple drag-and-drop editor
Simple and ample integrations that enable you to catch e-mails and take payments right inside ClickFunnels
Developed with A/B testing capabilities
Easy to learn and utilize
Concentrated on earning its users more cash
They provide a 2 week free trial
Go to the Clickfunnels site here.
What is ClickFunnels?
ClickFunnels launched back in 2014, but in just three years it’s been, in the words of Forbes, “quietly revolutionizing the online marketing market.” Here’s the gist of ClickFunnels: It makes it much easier for businesses and business owners to sell stuff online using otherwise complicated marketing innovation, called sales funnels (more on those in a second).
The creator of ClickFunnels, Russell Brunson, is as popular as his creation, and for good factor. He’s made a fortune, not only from ClickFunnels, but other marketing adventures. He experimented with email marketing for a while, and eventually started to master sales funnels.
Russell Brunson is the successful author of DotCom Secrets and Expert Secrets, 2 books that his fans rave about and that guide people through his marketing approaches. You can get Dotcom Secrets on Amazon here (with over 400 reviews) or totally free on his website here. Get Expert Secrets from Amazon here or totally free on his website here.
ClickFunnels started out as a method to help Brunson and his team develop funnels more quickly for different endeavors, as developing funnels would typically take weeks. They soon understood their development would be beneficial to others and had terrific possible as an item.
What Are Funnels? How Sales Funnels Work
Before continuing with this ClickFunnels Review, let’s clarify what a marketing funnel is. In marketing, it’s a procedure that takes people who do not understand you and turns them into clients, aka a marketing funnel. In e-commerce, a sales funnel is a series of steps designed to direct a website visitor to the checkout page.
Step 1: Imagine a funnel. Step 2: Imagine this funnel is in fact a metaphor, and instead of actual components to pour down the funnel, you have metaphorical ingredients you call web traffic or website visitors.
Unfortunately, that still doesn’t turn a number of your visitors into clients. In a traditional store, that’s like people strolling into your store but not knowing where the cash register is, so they leave the store without buying anything. In a physical store, you can talk your clients into buying something.
In a digital store, you may be a little more distant from your visitors. This is where your funnel can be found in– it’s developed to interest your clients’ through concepts of psychology. The funnel works step-by-step, bring traffic in more detailed and closer until visitors end up at a payment page.
If you believe this sounds cool, you’re right– it’s ended up being a substantial deal for online marketing. Russell Brunson didn’t just get rich by offering ClickFunnels technology, however by using it too.
Pros– ClickFunnels Review
I’ve got some good news: ClickFunnels does its job!
ClickFunnels is planned to save you time and energy– to do what otherwise requires a lot of technological efficiency and/or a range of 3rd party applications. In this regard, ClickFunnels succeeds.
Makes You Money
Among the very best things about ClickFunnels is its focus on generating income for the user. They make it very simple to make your account, set up your content, and begin taking payments. Plus, it’s quite simple to pick everything up– it’ll probably take you a couple hours to figure out most of what you require, max.
Drag and Drop Builder
Their page builder is a pretty essential feature, and they’ve pulled it off well. Once you get used to it, it’s a simple to use drag and drop home builder.
Built in A/B screening is great too. All you need to do is duplicate a page, make your modifications, and pick the quantities of your traffic you want to see version A or B.
Great selection of Integrations
I think ClickFunnels manages API combinations quite well. Email autoresponders and payment processors aren’t excessive of a sweat– they work reliably and are simple to manage.
You’ll likewise discover a helpful WordPress plugin that lets you add ClickFunnels pages to your WordPress site. It conserves a great deal of time and is much less of an inconvenience than working in between ClickFunnels and WordPress without a plugin. The Clickfunnels WordPress plugin is likewise rated a solid 4.4 stars in the WordPress plugin repository, with over 20,000 active setups.
In general, it’s fantastic to have actually things so centralized: I can develop my landing pages, develop forms and order forms, and trigger e-mails all from one platform.
All of this really does save you time and money, resources you ‘d otherwise require to spend on designers, CSS, hosting configurations, and so on.
You can rest assured the lower-tiered account is a good investment– what you’re enabled a StartUp account is pretty good. If you have more than 20,000 visitors and require over 100 pages, the full suite might not be too much to ask.
ClickFunnels is not perfect, however it does a great task of product packaging terrific tools together and making them available. It probably saves most users a headache they ‘d have if they tried to manage funnels another way.
Cons– Clickfunnels Review
I’ve got some bad news: although ClickFunnels is in general strong, it has many areas that need work.
A small disadvantage is the cost. There are only 2 pricing options, at either $97 a month or $297 a month. In the grand scheme of things, this is not a huge disadvantage, just another financial investment in your service, and like I’ve said, you get a good plan for it.
Dull Customer Service
Beyond that, consumer support is iffy at finest. In my experience, they’ve been fine with standard concerns, however if you inquire more difficult things, especially about advanced features, they will not be really valuable.
Cult-like user base and software too dependent on Founder
This is not an unbiased criticism of their product however I take a small problem with their marketing that I think is worth mentioning in this ClickFunnels Review.
If you get drawn into one of their funnels, it’s hard to leave the hype surrounding it. From a user experience viewpoint, it can get meddlesome.
This means you’ll find yourself purchasing online courses, books, participating in workshops, and getting sucked into the ClickFunnels “Cult-ure”. Their Facebook Group has more than 100k members and many posts includes individuals bragging about how much money they made and flashing their cars. Though these numbers are genuine, the users offer an impression that they’re more concentrated on making fast cash rather than building great product or services. ClickFunnels has helped individuals do excellent things, but it’s also assisted proliferate quick abundant schemes, online courses, saturation of coaches and professionals, and other spammy web online marketer things.
We all understand the founder is a marketing wizard, but a lot of the item is connected to his brand and his viewpoint. As much as I appreciate the landing page builder, everything around it seems like an extension of Brunson’s platform.
Often it’s hard to not get the feeling that ClickFunnels spends more resources on self-promotion than essential, particularly when some aspects of their item (i.e., customer support) can still use some work.
While you have the ability to tailor extensively within ClickFunnels, numerous people use similar designs. Considering the popularity of ClickFunnels, this has actually led to a large amount of ClickFunnel-y looks floating around.
Software Outages and Bugs
Every so often, ClickFunnels will decrease or experience some errors. This really doesn’t occur frequently, there’s little you can do but wait. If you’re investing a lot in advertising or driving traffic to your funnels and a ClickFunnels’ glitch brings your pages down for even a few hours, you can potentially lose a great deal of money.
It’s likewise hard to understand when your pages are working or not, unless you constantly inspect or wait till you speak with mad clients. Barring uptime, I also handle some problems when I clone pages using the HTML publishing choice.
User experience changes … a lot
The control panel changes frequently, the flow of developing new pages and funnels changes, a button will move around, pricing alternatives modification, etc– and it appears ClickFunnels is still figuring things out.
I like consistency in my software, especially if it’s an organisation option.
Far too Simple
A criticism I’ve heard but don’t rather concur with personally: it’s too simple, and too costly for its simpleness. These criticisms tend to refer to diy techniques which can be cheaper upfront and yield more control over managing specific details. However, for less skilled users who are primarily seeking effectiveness and an easy to use package of tools, I wouldn’t highlight this too highly.
ClickFunnels Pricing – How much does ClickFunnels cost?
ClickFunnels has 2 prices plans– StartUp and ClickFunnels Platinum Suite, alternatively referred to as ClickFunnels and Full Suite– and even StartUp begins on the pricier side. Start-up is $97 a month and Platinum comes in at $297 a month. For what it’s worth, you likewise get a 14 day totally free trial to try the service, so a minimum of you don’t require to devote to an expensive strategy right now. If you pay each year instead of regular monthly, you get 2 months totally free ($ 997 for ClickFunnels and $2,997 for Full Suite).
Nonetheless, a bit significant huh? Well, some would say so, and I can see why– particularly if you compare to LeadPages, a comparable (overlapping, but certainly not identical) service which starts at $25 a month. Nevertheless, it is essential to remember ClickFunnels’ main service is to make funnels more efficient, and it does a pretty good job. I personally consider it an excellent financial investment.
The primary distinctions between an entry level account and a premium account are as follows: StartUp gets the main service, the funnel-builder, with some constraints on the amount of pages (100 ), sees (20,000), custom-made domains (3 ), and just some of the full list of features.
However, both strategies have limitless contacts, unlimited members, all advanced funnels, A/B split tests, and a few other commonalities.
ClickFunnels Platinum/Full Suite has a complete list of features, including the following: one-time payments (this is a Backpack feature that lets you define an item as a one-time payment product for your payment entrances); membership plans (another Backpack function, but unlike one-time payments, this lets your customers pay for a subscription service); 3 SMTP integrations (StartUp has 1); unlimited funnels, pages, check outs, and custom domains; concern support and design template requests; in addition to Follow-Up Funnels, FunnelFlix Training and Backpack.
If you’re puzzled with CLickFunnels Platinum/ Full Suite, do not fret, it is puzzling. This part I believe ClickFunnels could really clean up. We’ll go into more detail in the following area of this ClickFunnels evaluation.
To sum up the differences, StartUp essentially carries the core function of ClickFunnels, which is called (you guessed it!) ClickFunnels. Easy! Full Suite, on the other hand, packages the foundation tool ClickFunnels with three other services– Follow-Up Funnels, FunnelFlix Training and Backpack– and also offers you the complete set of ClickFunnels features. You can view the full official list here.
Features Overview– Clickfunnels Review
How are ClickFunnels’ functions total? I believe they’re solid and you get whatever you need. They’re largely intuitive and give you a good quantity of control. The template editor and integration management system are fine examples of this and are very essential functions, so I’ll be giving them different sections.
A/B split screening is a smaller feature, however certainly a significant one.
If you duplicate a page and make changes to the copy, the split test essentially lets you select what portions of your traffic you wish to see per page, letting you test conversion rates extremely conveniently. It’s an excellent function and really easy to use.
I also think ClickFunnels is overall flexible and simple for other settings, like your account details or integrations. Maybe extremely tech literate people would find them limiting (a common style among some criticisms), but as the service is supposed to be easy to use, I believed the fundamental functions were pretty good.
There are many kinds of readily available pre-made funnels, oriented to different kinds of services, and you can of course build your own funnel from scratch too.
Follow-Up Funnels and Backpack
I’ll just take a moment in this Clickfunnels Review to talk about Full Suite. In my viewpoint, Full Suite is three products being packaged together as one: ClickFunnels, Follow-Up Funnels, and Backpack.
What is Follow-Up Funnels? Well, it’s what numerous would call an e-mail auto-responder or just an auto-responder, however it’s a bit more complex. The main goal of Follow-Up Funnels is clever analytics that result in smart auto-responding, however the auto-responding involves general delivery in addition to email, and a couple of other goodies. In Addition To Follow-Up Funnels comes Backpack (formerly Backpack CRM), a tool expected to make managing an affiliate program much easier and more efficient.
However are these features, or different items? Follow-Up Funnels sounds a bit like ClickFunnels attempting to sell an iffy e-mail auto-responder to me, however perhaps I’m just cynical. In any case, it makes Full Suite a bit confusing and removes the coherency you get with the initial ClickFunnels.
Here’s the full list of StartUp features
- 20 funnels
- 100 pages
- 20,000 visitors
- unlimited contacts
- 3 custom domains
- A/B split tests
- Email integrations
- Optin funnels
- All advanced funnels
- Sales funnels
- Membership funnels
- Unlimited members
- Auto webinar funnels
- Hangout funnels
- Order pages
- Upsell pages
- Downsale pages
- Share your funnels
- 1 SMPTP integration
- 1 billing integration per type
Clickfunnels Review– Page Builder
This is most likely ClickFunnels’ highlight, so I wished to devote special attention to it. I think a large part of why I provided ClickFunnels a high score has to do with it being a truly solid landing page contractor. ClickFunnels ranges itself from page building software and advertises its funnel method, but fact be informed, I use it mostly for this landing page builder.
Anyway, there is rather a variety of templates with good designs, though as you may expect, just the templates created by ClickFunnels are complimentary. Design templates are organized by funnel type, so poking around isn’t too hard.
You can also save particular design templates and make personal page design templates, and it’s quite simple to discover them. As you can see, you can toggle with standard settings and open in the editor.
Once you open your pages in the editor, you’ll generally be working with a drag and drop contractor. It’s a little more complicated than some other light page contractors, but it’s still easy to use.
The editor uses a page structure with four main parts: areas, rows, columns, and aspects. You can have several areas per page. Components are the dynamic bits that go inside columns and make your page interactive to its visitors.
It might sound complex, however it’s pretty simple to get the hang of. Whatever is color-coded– for example, in the above screenshot, the choice is a light green box since it’s an area, but if I was hovering over an element, it would be orange.
A small criticism I’ve heard (but don’t have personally) on the builder is how grid-like it is– you need to work within those columns and rows. I personally do not think this is a huge problem and the home builder provides you enough manage without sacrificing ease of use, however it might be worth a reference.
Overall, I like the page builder a lot. It makes designing your landing page extremely easy, and it serves ClickFunnels’ objective: to make it much easier for you to earn money online.
Integrations are precisely what they sound like: other marketing tools you integrate into the ClickFunnels software. There are a couple of various types of integrations you can add to your ClickFunnels account: e-mail, webinar, SMS/text, and actions.
ClickFunnels has many noteworthy partners you can add to your integrations quickly. Here’s a full list:
- Active Campaign
- Constant Contact
- GVO PureLeverage
- HTML Form
- Mad Mimi
- Webinar Jam Studio
If you go to your integrations area, you can search for these or simply click the search bar, and they’ll show up. It’s quite obvious, just click the one you want and add it.
The process for handling combinations is also uncomplicated, though you might need to inspect your 3rd party software application’s paperwork to find exactly what ClickFunnels needs. In general, you’ll discover the process quite easy. Integrations are a little more technical conceptually than some functions, such as the page builder, so it’s much valued to have a really basic method of including and managing combinations.
Payment entrances get integrated and on other software platforms are simply called integrations, however on ClickFunnels they get an area separate from combinations. They might also be known to ClickFunnels as billing combinations.
A list of the payment gateways you can include:
- Blue Snap
- Easy Pay Direct
Managing all of these combinations is quite simple– as long as you’re all set up with whatever tool you are trying to incorporate with, you shouldn’t have any problems adding it to ClickFunnels. In my experience, these combinations usually run smoothly and you do not require to stress much about them.
Relieve of Use– ClickFunnels Review
If you haven’t selected it up by now, ClickFunnels’ primary sell is its ease of use– as their ad says, “Don’t waste anymore time with ‘tech men!'” As I’ve stated in this ClickFunnels review, the main service ClickFunnels provides is providing tools that enable the less skilled to conserve time and money. That being the case, evaluating ease of use is quite essential.
Short answer: It’s easy to use, but you should still have some experience.
Longer answer: For a first-timer, it might be a bit frustrating– and by first-timer, I mean brand-new to the world of e-commerce and marketing– however the finding out curve is far from difficult. For most people, I would say the knowing curve would be simply a couple hours max. If you’re truly behind, get Russell Brunson’s books mentioned previously in the evaluation.
Anyhow, ClickFunnels is certainly much easier than developing funnels by yourself. They have a fair amount of paperwork, and it might not be perfect, however it seems to me like a lot of concerns need to be covered, and you can always get in touch with a customer care representative if it pertains to it.
All of that aside, some parts of ClickFunnels are pretty simple to get a hang of. The core features of ClickFunnels– the actual funnels– are relatively easy to handle. A cohesive menu makes it easy to navigate to all parts of your funnel managing procedure, from choosing templates to the drag and drop editor.
Some settings relating to e-mail combinations or payment processors will need a little bit of understanding, but it’s no place near the amount of knowledge you would require to in fact code the funnels– it’s things you can figure out by Googling around or visiting the docs center.
Eventually, ClickFunnels is not mind-blowingly simple, however it is total structured with an intuitive user-interface. They do tend to alter things frequently, however it probably won’t suffice to considerably hinder you.
We offer it a 4 out of 5 in ease of use. It integrates choice and customizability with benefit, and while I would recommend all potential users get in with some basic technological literacy, it essentially prospers where user-friendliness is concerned.
Who is ClickFunnels best for?
Who actually stands to benefit the most from ClickFunnels? Broadly speaking, small companies and start-ups (speaking from experience here) will get the most utilize out of it. There are naturally variations in funnel types that interest some businesses more than others.
Consultants, speakers, coaches, expert provider, individuals specifically in e-commerce or internet marketing, and even those using B2B services would probably be most fit for ClickFunnels. ClickFunnels in general succeeds with those offering more creative products or independent endeavors. The pre-made funnels are extremely oriented towards these markets: for instance, if you’re a flower shop, you may find the pre-made Daily Deal Funnel to be an excellent way of marketing for you. If you’re trying to center everything around yourself and your brand name, there would be good support too. The very same chooses people selling material like courses or books.
Naturally, you can always begin with a blank funnel, and I do not think you should decide if ClickFunnels is right for you or not based simply on their default funnel types. If you’re a smaller service, fine with the price tag, and you need to make your traffic work for you much better, I question you ‘d be squandering your cash or time with ClickFunnels. I would specifically advise it to anyone who wishes to keep a much better landing page.
Customer Support– ClickFunnels Review
ClickFunnels’ customer support is an area that consists of some nuances. I commend ClickFunnels for having decent documentation on-site. I think their paperwork is just barely industry-standard for SaaS companies, however still sufficient. Their docs page has a series of classifications, each with their own articles. It may be simple, but content-wise it’s not too shabby.
As for the direct consumer service, they have a chat feature inside the dashboard after you log in, however I’m not too happy with it. They’ve generally been practical for basic concerns and fundamental troubleshooting … however when I’ve had more innovative questions, I’ve discovered them pretty unhelpful. I give ClickFunnels kudos for trying.
Additionally, I’ve observed a consistency amongst evaluations pointing out bad experiences with customer support. Notably, in circumstances when features have not worked as promised or when there were odd website breakdowns, customer support reps were supposedly either unresponsive or unhelpful. One infamous reviewer in particular states how, due to site mistake, some of his consumers were locked out and how other non-paying visitors accessed to members-only material. When he contacted client service, he discovered they were apathetic and unhelpful. It might be an unusual, unlikely circumstance, however it illustrates the point.
General Support Rating
I would not say ClickFunnels fails in client assistance– I believe the group mainly understand that their services are not completely easy to utilize and/or involve tools new to their users, and they have actually put sufficient resources into their assistance to make it decent. Perhaps most users, myself included, would not say ClickFunnels has remarkable client support, however it mainly satisfies a bare minimum that makes it at least good enough.
ClickFunnels Vs. Leadpages
Now, let’s look at how ClickFunnels and Leadpages matches up head to head.
There are a couple elements that I think many people will look at … Price and ease of use.
When it concerns cost, Leadpages is the winner. It is a bit more affordable than Clickfunnels.
However, there’s a reason that Leadpages is so much less expensive. It’s not almost as robust as ClickFunnels.
ClickFunnels is a lot more convenient than Leadpages. You do not require a separate web host or a different email marketing or a different shopping cart service. Heck, you do not even require a separate affiliate program. Whatever is included in one package. Remember from earlier, if you compute how much you ‘d spend for all of these tools individually, you ‘d actually end up spending less by going with ClickFunnels. You ‘d consolidate about $1,441/ month of fees into one ClickFunnels subscription.
If you look at it that way, ClickFunnels is pretty economical in its own right.
However, I do think Leadpages is a remarkable choice in some scenarios. If you want to crank out landing pages rapidly, without much modification, LeadPages is great. This is originally what it was created for … Simply select a page that’s already been made for you, that’s proven to transform, plug your own text and images into it, and drive traffic. The beauty remains in the simpleness and absence of choices.
Which should you pick?
Choose ClickFunnels if you wish to produce a series of reliable, conversion optimized funnel pages without discovering HTML.
Opt for Leadpages if you’re searching for a budget plan marketing option that does the job. Create beautiful sales pages without knowing a lick of code.
Choose ClickFunnels if you do not want to patch together a billions different systems to produce a frankenstein marketing program. You’ll save a lot of time with an all-in-one option, because it’s really lengthy to run backward and forward between programs, attempting to make them speak with each other.
Choose Leadpages if you only need to create a simple one-step landing page.
Opt for ClickFunnels if you wish to create a real funnel with multiple pages, in addition to the flexibility to reorganize the pages in your funnel.
ClickFunnels vs Builderall
Builderall and Clickfunnels are different because they both offer different things or rather different quantities of things.
Builderall takes the method of offering as numerous digital marketing services as possible. You can do anything from developing a marketing funnel to designing your own app.
Whereas Clickfunnels take a ‘less is more’ stance. They provide a focused, detailed and reliable marketing funnel and email marketing service.
One technical aspect they share is the drag and drop element for simple customisation.
We are going to talk you through the Builderall vs Clickfunnels debate. Ideally, by doing so, we can assist you choose which software would be better suited to your business.
One factor Builderall is excellent is it enables you to continue top of a big percentage of your digital marketing technique … all in one location. You can construct marketing funnels, produce blogs, style and automate your e-mail marketing and even create apps.
In addition to allowing you to create auto-responses for your e-mail projects, it offers Facebook integration. You can, for that reason, keep top of your social networks leads too without having to lift a finger.
Similar to Clickfunnels, Builderall offers an affiliate program for users. With it being mostly brand-new, becoming an affiliate would be advantageous as all their cash currently goes towards the program.
Clickfunnels do not require an additional fee to be an affiliate. If you are a paying member of their software then you automatically have access to their affiliate program.
General though, Builderall’s prices are really sensible. You basically receive more digital marketing tools, for a lower expense.
Now we’ve talked through the Clickfunnels vs Builderall argument, let’s sum up which one you need to go for. If you are a small independent organisation with a limited budget and time to spare to wrap your head around Builderall, then go for that one.
If you are a recognized or growing business looking to expand legitimately … Clickfunnels is the one for you. There should be a good reason that all the big names utilize the software application and it is down to the sheer quality and results that Clickfunnels’ items bring. The fact that Builderall provides such a large quantity of features implies they spread themselves thin.
Clickfunnels concentrate on a number of elements and make sure they are provided at a high standard. If marketing funnels are your focus, it goes without stating that you should go for the software with the funnel function being the main focus.
Ultimately, the decision regarding which digital marketing funnel tool wins the Builderall vs Clickfunnels debate is all to you. The nature and status of your service will all figure out the best one for you.
Conclusion– ClickFunnels Review
What’s the overarching decision? It’s great– 4 out of 5 stars! It’s a genuine contender in the marketing software application area and worth trying.
Yeah, there are a few downsides: If you require a more hands-on solution to your marketing requires with greater personalization capabilities, you might want to look into 3rd party choices you can loop. If you are going with ClickFunnels after all, you might find yourself unlucky and end up dealing with unhelpful customer care representatives, or some glitches in the software application. You might also be annoyed by their self-promotion.
You understand what? Considering everything, I don’t believe any of these surpass the strong landing page home builder, let alone other positives such as the brief learning curve, strong combinations, and good design templates.
I’m quite sure that for the huge majority of potential users, the page builder uses sufficient option. If you’re looking first and foremost for an easy but strong sales option or landing page editor, ClickFunnels is an excellent tool.
Get access to a Free 14-Day Trial of ClickFunnels Here.